Job Description

Our full-service digital agency client is hiring for a Paid Media Operations Associate. In this role, you will track and evaluate the performance of paid advertising campaigns. This includes reporting on creative performance, audience delivery, media placements, and vendor performance. You will monitor campaign spending to ensure programs finish on budget and on time. You will become proficient with the technological tools of digital advertising as well as our own back-end operational systems. This role will have direct client contact. This is an entry-level position; ideal candidates will have a strong interest in advertising and technology.

Responsibilities:

• Campaign Tracking: Quickly learn how to work with Facebook, Google, and Programmatic advertising tools. Assist with digital ad operations and quality assurance.

• Reporting: Using proprietary tools and Microsoft Excel, build performance reports using data from media vendors and internal databases. Provide regular reporting to internal teams on advertising spend and performance.

• Media Knowledgebase: Quickly learn media concepts including key performance indicators such as CPM, CPC, CPA, and ROAS. Apply  these concepts to analyze reporting and campaign performance. Continually keep track of the advertising and technology marketplace.

• Internal Communications: Learn and continually execute on internal processes. Build rapport and work effectively across account management, operations, strategy, and creative teams.

Requirements:

• BA, BS or equivalent academic or practical experience (course work in political science, media studies, business, marketing, and data analysis a plus)

• Strong interest in advertising and technology

• Strong quantitative, analytical, and communications skills

• Strong attention to detail

• Knowledge of and/or willingness to learn Microsoft Excel, or other spreadsheet software

• Test and learn mindset

• Time management and organizational skills for managing multiple projects concurrently

• Intellectual curiosity and passion for learning and developing new skills

• Ability to work well in a fast-paced work environment