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Digital Consumer Insights Analyst Consultant

ATCS

Digital Consumer Insights Analyst Consultant

Montvale, NJ
Full Time
Paid
  • Responsibilities

    Job Description

    JOB DESCRIPTION AND TASKS

    Digital Consultants at ATCS Inc. require digitally savvy analysts with friendly personalities and a professional presence for this client-facing role. Consultants at ATCS are capable of meeting the demanding needs of our clients in various regions around the world (North America, EMEA, Latin America, and APAC). Project and client management skills are required at this level to be successful.

     

    Consultants spend their first few months becoming familiar with their team and learning about the best practices and expectations of the role, our company services and our clients’ business models. In addition, individuals will experience a rapid development of the digital and social media skills required to succeed in the role and meet our high-quality deliverables. As a new team member, you will begin by shadowing our project managers to observe their daily tasks, learn from their best practices and gain an understanding of what our team and clients expect from individuals in this role.

     

    The desired candidates should be able conduct research for clients to support the identification implementation and testing of technology and digital solutions. This position entails regular communication with international clients and peers via workshops to gather business  requirements and understand changes in project design.

     

    Consultants will serve as subject matter experts for all digital insights. They will work closely with clients to create and present valuable insights and data-driven recommendations to answer key business objectives, ranging from social media campaign metrics to consumer behavior-style questions. They will lead development teams in the configuration and implementation of digital software solutions, including, but not limited to Social Studio, Influencer Management Platforms, Service Cloud, and Command Center.

      

    To maintain efficiency, Consultants must track project progress daily with our offshore team, identify risks and communicate status with all respective parties involved. In an environment that demands fast-paced adaptation, consultants are required to take corrective action to help adjust project plans with the client in the case that projects are lagging. Project status and timeline management is owned by the Consultant.

    CONSULTANT RESPONSIBILITIES:

    • Identifying and contextualizing both macro and micro trends relevant to ATCS’ clients; trends to be identified through own research (keeping up-to-date on relevant news sources), plan and analyze primary research based on digital sources and synthesizing secondary research sources
    • With trends in mind, identifying strategic opportunities and making well thought out recommendations to inform our clients’ business decisions
    • Acting as a liaison between the ATCS and the client through relationship building, proactively anticipating consumer research needs and representing the ‘voice of the consumer’ during meetings and presentations
    • Serving as a trusted advisor to brand and/or consumer insights teams when questions regarding the consumer arise
    • Conducting qualitative research projects based primarily on social media and digital data to answer questions in multiple areas including product development, brand strategy, communication, tracking, and positioning for our clients’ brands
    • Reporting and presenting insightful findings with actionable recommendations to key partners

    REQUIREMENTS

    • Bachelor’s Degree required
    • 3-6 years of experience in qualitative research or similar field
    • Prior knowledge of qualitative research methodologies is required.  
    • Candidate must have the ability to derive insights from qualitative research.
    • Candidate must have the ability to efficiently handle multiple projects in a fast-paced environment, adapt to shifting priorities, and be very detail-oriented.
    • Candidate must be able to consistently demonstrate the ability to plan, execute, and complete a wide variety of projects in a timely manner.
    • Strong analytical thinking and writing skills are required.
    • Candidate must be able to synthesize multiple sources of information into meaningful conclusions and recommendations.
    • Candidate must have the ability to work independently as well as within a team.  
    • Candidate must be able to present insights with confidence and represent the ‘voice of the consumer’ in meetings with clients.
    • Candidate must display good interpersonal skills, including a positive, cooperative attitude - both inside ATCS and with our clients.

    PREFERRED EXPERIENCE 

    • Marketing, Market Research/Insights, Psychology, Communications and Business majors preferred 
    • Healthcare/pharma experience preferred but not required

     

    COMPANY BACKGROUND

    ATCS is a digital solutions, product and services company helping organizations with digital transformation through use of visual concepts, innovative technologies, professional IT consultants and a globally diverse workforce with a passion for helping our clients succeed.

    With 20 years’ experience, onsite presence in North America, Europe and Asia, ATCS provides seamless offshoring development with local expertise. Supporting industries of Automotive, Aftermarket/Aftersales, Pharmaceutical, Life Sciences and Food & Beverage we bring industry benchmark ideas to life quickly, cost effectively, and collaboratively, while maintaining quality expectations.

    Why ATCS?

    You own it!  That's right, from start to finish you will own the project with minimal levels of management.  ATCS is a small, but global firm that strives in building capable professionals that can handle the full responsibility of owning it.  What you conceptualize and design is what you will ultimately deliver.  Get to see your ideas put into production.  Do you have an interest in Automotive operations, even better! Be exposed to Fortune 500 clients and work with team members and clients from China, India, Germany and North America.  What you learn and are exposed to in one year will take your peers five years to experience!  We are a flat, agile and culturally diverse organization looking for professionally driven individuals that want to put their career in high gear!

    Benefits:

    • Significant opportunity for growth
    • Flat organization
    • Creative work environments
    • Global travel opportunities
    • Diverse organization
    • Client facing
    • Development of all skills required to succeed in any business environment
    • Future business development opportunities