Advertising Manager – Amazon & Walmart

Our Client | Remote, USA | Full-Time
Compensation: $100,000–$120,000

The Opportunity

Our client is seeking a hands-on Advertising Manager to own retail media strategy and execution across Amazon and Walmart. This person will manage campaigns, budgets, optimization, analytics, and overall marketplace advertising performance.

Key Responsibilities

• Own advertising strategy across Amazon and Walmart.
• Manage Amazon Ads, including:
  • Sponsored Products
  • Sponsored Brands
  • Sponsored Display
  • Amazon DSP
• Manage Walmart Connect advertising.
• Develop and manage media budgets, pacing, forecasting, and spend allocation.
• Optimize campaigns to drive sales, ROAS, ACOS, TACoS, and profitability.
• Analyze campaign performance and identify opportunities for growth.
• Conduct testing and optimization across bids, targeting, and creative.
• Partner with E-commerce, Retail, and Creative teams.
• Present performance insights and recommendations to leadership.
• Stay current on Amazon and Walmart advertising platforms and trends.

Required Qualifications

• 5–7+ years of hands-on Amazon Ads experience.
• 2+ years of hands-on Walmart Connect experience.
• Hands-on experience with both PPC/Sponsored Ads and Amazon DSP/programmatic advertising.
• Experience managing meaningful advertising budgets.
• Strong understanding of ROAS, ACOS, TACoS, CTR, conversion rate, and incrementality.
• Proven track record of driving marketplace sales and advertising performance.
• Experience with Amazon Marketing Cloud (AMC).
• Strong analytical and Excel/Google Sheets skills.
• Must be comfortable being hands-on-keyboard, not simply managing an outside agency.

Preferred

• DTC or CPG experience.
• Health, wellness, nutrition, or collagen industry experience.
• Experience with Pacvue, Perpetua, or Quartile.
• Strong communication and presentation skills.

Ideal Candidate

A senior retail media professional who can own the strategy and execute it personally across Amazon and Walmart — from campaign management and budget allocation to optimization, analytics, and reporting.

Key must-haves:
Amazon Ads + Walmart Connect + Amazon DSP + PPC + Programmatic + Budget Ownership + Marketplace Growth