Community & Events Manager

Alabama Outdoors, Mobile

Company Description

Do you Love Mobile? Well, we sure do.

Alabama Outdoors Mobile is looking for an outgoing, results-driven individual with a natural talent to connect and build relationships with others to join our team as Community & Events Manager

We are a team with a focus on our customer, community and delivering the best in outdoor and active lifestyle and related products. We find that those with a strong work ethic, love of the outdoors and a high level of empathy, care and concern for others make the best and most fulfilled team members.

An individual will succeed in our organization with a positive and professional attitude, a focus on accomplishment, a willingness to speak up and share new ideas and a concern for doing the right thing for the customer, no matter the short-term consequences.

Position Description

The Community & Events Manager’s primary responsibility will be to cultivate relationships with our customers, local community organizations, schools, partners, influencers, philanthropic organizations and industry leaders.

Working directly with the Store Manager and Senior Leaders, the Community & Events Manager will be responsible for increasing brand awareness through in-store and off-site events, promotional campaigns, guerilla marketing, partner interactions and customer experience.

The Community & Events Manager will be responsible for planning, organizing, and executing all customer and community initiatives for Alabama Outdoors. Strong organizational and analytical skills and the ability to multi-task and meet deadlines are all very important. However, the ability to connect with people (listening, understanding and communicating) is the most critical skill for success in the position.

Responsibilities

Build and maintain relationships with local groups such as philanthropic organizations, partners, schools, community organizations, influencers and industry leaders.

Plan and execute all events for Alabama Outdoors.

Work with vendors to develop promotional/marketing materials for events.

Manage and maintain accurate quarterly calendar for store and communicate details with team; including all in-store and off-site events, sales contests, promotions and sales.

Manage local Community Marketing budget and expenses.

Communicate to the Social Media Coordinator in an effective, professional, timely and grammatically correct manner all local marketing initiatives.

Provide Store Manager and Senior Leaders a bi-weekly report describing schedule, goals, objectives, progress, suggestions, concerns and community news that impacts the stores activities and sales.

Execute strong event visuals both in-store and off-site.

Measure and report results of all in-store and outside events to determine revenue and brand-building success.

Ensure all in-store promotional campaigns and print collateral are accurate and consistent with Brand Standards and Marketing Calendar.

Work closely with Store Manager to ensure a smooth operation of all events, promotions, etc.

Educate team and keep them engaged and excited to be a part of the event’s execution and success.

Represent store and brand as a local spokesperson at event and media appearances when called upon to do so.

Monitor and provide feedback to corporate on competitor regarding key product, important sales and promotional events

Provide first class customer service and professionalism on all local partnerships, events, programs and relationships.

Process all donation requests according to established guidelines while adhering to a pre-approved budget.

Education/ Experience

Bachelor’s degree and/or event experience preferred.

A local community member with established contacts preferred.

Exceptional planning, time management, communication and organizational skills.

Ability to prioritize tasks and “get it done.”

Exceptional verbal communication and public speaking skills, as well as strong and concise writing skills.

Ability to work weekends and evenings as necessitated by the event schedule.

Retail experience preferred.

Self-motivated

Interested?

If you would like to be considered for this position, please send a resume and cover letter to collink@aloutdoors.com. In your letter, please describe three things about the communication within an organization that must be present for you to work effectively. Only submissions with a letter and the requested content will be considered.