The Marketing Director will focus on multi-channel marketing with an emphasis on paid search and paid social with a proven skill set of driving leads via these platforms.

Responsibilities:

• Maintain quality control of campaigns

• Analyze marketing paid search traffic from search engines for relevancy.

• Researching trending topics within a variety of industries

• Developing multi-channel marketing campaigns, leveraging social ads, paid ads, email, and virtual events to increase customer retention and acquisition metrics

• Audit marketing keyword lists from internal and external tools to identify new paid search keywords.

• Audit existing marketing advertising processes in order to make optimization recommendations.

Qualifications:

• Background in consumer or lifestyle brand

• High level of proficiency in Microsoft Word, Excel and PowerPoint

• Extreme attention to detail