Job Description

We are seeking a creative and savvy Social Media Assistant/Intern to help manage conversation across Alpha Industries’ social channels (Instagram, Facebook, Twitter, Pinterest, YouTube + LinkedIn). This role will partner directly with the Social Media Manager and focus on community development, social copywriting, and some social calendar planning. THE INTERNSHIP IS 15-20 HOURS A WEEK, THE INTERNSHIP WILL LAST FROM SEPTEMBER - DECEMBER 2021.

CHANNEL MANAGEMENT & MODERATION 80%

• Respond to questions and comments across Instagram, Facebook, and Twitter in order to foster a positive community and add value to the user’s experience
• Monitor comments and complaints in a quick and timely manner with the ability to spot warning signs / potential crises
• Proactive outreach to new users to grow our audience
• Schedule and post content across social channels
• Engage in social listening to identify trends and potential influencer partnerships
• Identify and manage influencer relationships if/when necessary
• Merchandise social storefronts and ideate on creative strategies to increase sales

CONTENT PLANNING 20%

• Source user-generated content and combine with brand assets to curate a social media content library
• Draft copy to support planned content across all editorial calendars
• Collaborate with Social Media Manager for approvals of the social media calendars
• Engage with the Alpha Industries audience, asking for content permissions and cultivating relationships where possible
• Partner with the Social Media Manager in analyzing data on content performance to create insights and help inform future content strategy

Qualifications

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Proficiency in social media channels, specifically Instagram, Facebook + Twitter (Tik Tok a plus)
• A creative eye to curate a cohesive and engaging social platform
• 1+ years of experience managing social communities or related experience
• Solid understanding of social media analytics or related analytical experience
• Proficiency in social media tools (Rival IQ, Brand 24, Curalate, etc)
• An analytical eye to extract trends from large data sets and translate trends into insights
• Enthusiastic attitude and flexibility to adapt to the rapidly changing social marketplace

Additional Information

Alpha Industries offers competitive pay, employee discounts and outstanding benefits package. Alpha Industries’ corporate headquarters is located in Chantilly, VA, Sales and Marketing located in New York, NY and Distribution Center in Knoxville, TN. Alpha Industries is an Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law. To learn more about a rewarding career with Alpha Industries, please visit our website at www.alphaindustries.com.