Job Description

The Communications Specialist strengthens and supports Amerex’s brand as part of the Marketing team through strategic, high impact content creation. The role produces and measures content that drives awareness, engagement and conversion among distributors and end users. Reports to the Marketing Director.

What You'll Do:

• Manage social media calendars, posts, and community engagement.
• Write and continually optimize product descriptions using best SEO practice.
• Draft and publish blogs and thought-leadership content; repurpose assets across channels.
• Contribute news magazine articles.
• Audit websites for outdated information; identify opportunities to improve clarity and conversion.
• Partner with training team to support training materials.
• Track performance and translate insights into improvement.
• Ensure content handling aligns with regulatory requirements and company policies.
• Work with product managers, sales, and customer success to ensure messaging consistency and support launches.
• Organize and manage a repository of approved assets for easy reuse.
• Manage deployment of eblasts.
• Performs other duties as assigned

Qualifications

• Bachelor’s degree in communications, marketing, journalism, or related field.
• Five years of related experience.
• Exceptional writing and editing skills; submit a portfolio demonstrating clear, audience-appropriate content.
• Proficiency with SEO, CMS tools and social media platforms; familiarity with email automation.
• Strong organization and project management skills; ability to manage multiple deadlines.
• Basic Adobe Creative skills.

Additional Information

What We Offer:

• Paid Time Off
• 10 Paid Holidays per year
• Affordable Medical, Vision, and Dental Plans
• Company-paid Life and AD&D, STD, and LTD Insurance
• 401(k) plan with Company match
• Tuition Reimbursement Program

**Location & Commitments: **

• Permanent full-time roll based in Trussville, AL
• Weekend work is rare, but can occasionally be necessary

Working Conditions:

This job operates in a professional office environment. This role routinely uses standard office equipment such as computers, phones, photocopiers, and may involve exposure to moderate noise levels.

Physical Requirements:

The physical demands described here are representative of those that must be met by team member to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

All your information will be kept confidential according to EEO guidelines.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
McWane is a Federal VEVRAA contractor, and an Equal Opportunity Employer committed to providing equal employment opportunity in all employment practices. McWane will not discriminate against any applicant for employment because of their race, color, religion, sex, national origin, age, sexual orientation, disability, veteran or service member status, marital status, citizenship status (In IL - sex, including same sex, ancestry, order of protection status, physical or mental disability, military status, pregnancy, unfavorable discharge status, genetic information), (In IA - gender identity), (In CA- gender identity or expression, and genetic information) or any other category protected by federal, state or local law.