Each year, Dow Jones produces over 250 events globally across all of its brands, the majority of which are for The Wall Street Journal. This multi-million dollar business connects our members with the newsmakers and big ideas that they read about in our publications. From technology conferences and global gatherings of CEOs, to private dinners and annual tentpole events, like the Future of Everything Festival, we convene the world’s top leaders and innovators to share ideas and to network. This business is primed for the next stage and we have big ambitions for growth.
The role of Analyst, Sponsorship Marketing Coordinator, Custom and Brand Events, will support the Executive Connect program and all data created from its implementation and execution.
Reporting to the Associate Director, Sponsorship Marketing, Custom and Brand Events, this role will advance the strategic initiatives of the Executive Connect program to enhance and support the Sales Sponsorship team. You will develop and manage the post-event sponsor deliverables as well as report on sponsor metrics.
Providing daily tracking and reporting on projects status is fundamental to ensure that deliverables are met and exceeded. A successful candidate demonstrates an appetite for research and data analysis, attention to detail, and an inquisitive and resourceful approach to problem-solving. The role requires a supreme command of analytical and communications skills, attention to detail and the ability to multitask. The successful candidate will be expected to work closely with colleagues in EMEA, APAC and the US - with some associated travel/out-of-hours work - as required.
Create a clear and defined analytical approach to support Executive Connect and ongoing data-related projects
Demonstrate a sharp knowledge in analyzing marketing data and providing data-driven solutions
Interpret data, provide clear, insightful actions and reporting
Support and ensure Executive Connect contracted deliverables are met and executed (virtual, hybrid & in-person events)
Attend sponsor meetings alongside Associate Director of Sponsorship Marketing
Create clear, concise and powerful PowerPoint presentations
Collaborate with multiple stakeholders to drive outcomes
Participate in strategic initiatives and upcoming projects for the Operations and Culture team
Perform in-depth website analysis to support and demonstrate brand value
Translate & communicate data insights and provide easy-to-understand data visualizations and sponsor marketing solutions
Minimum 1 year of work experience in a research role working with large data sets or similar environment
Must be willing and able to travel domestic and international
Excellent analytical skills and a high degree of business acumen
Superb verbal and written communications skills
Ability to adhere to strict deadlines
Excellent command of Powerpoint presentation
High energy, self-motivated and independent-minded
Proven ability in handling concurrent projects with attention to detail and accuracy
Proficient in major web analytics tools, such as Google Analytics and Salesforce
Two or more years experience working in a research analyst role
Asana proficiency is a plus
Beginning as a niche news agency in an obscure Wall Street basement, Dow Jones has grown to become a world-wide news and information powerhouse, with prestigious brands including our flagship Wall Street Journal, Dow Jones Newswires, Factiva, Barron’s, MarketWatch and Financial News and other great products. World-class journalism lies at the core of our growing news-derived data capabilities, driven by innovation in AI and machine learning. We understand that the better the provenance of information, the greater the opportunity.