Marketing Consultant Reports To: The Marketing Consultant will report to Director of Marketing & Creative Services. Job Overview: The MCs responsibilities include those of fulfilling our clients' marketing needs, while supporting AMS corporate initiatives, and providing strategic and practical marketing solutions that support our clients' companies' efforts. Responsibilities and Duties: Assets clients are independent insurance/securities advisors. Our role is to develop, monitor, and consult on marketing that provides quantitative results: • Work directly with Business Consultants to identify individual marketing needs for each advisor, to further build-out a strategy that aligns with each client's objectives • Study client's company profile and operations to understand their marketing needs • Conduct marketing research to identify trends and opportunities for clients • Support client's lead generation efforts through digital, traditional marketing, and preparation of B2C events • Curate copy for both clients and for Asset such as email communications, social media, and branding efforts • Advise on client's branding, positioning, communications and other marketing issues • Establish and measure ROI and KPIs such as email CTR, social media engagement, and event metrics • Monitor client's marketing and analyze results • Develop and implement social media & corporate branding strategies according to outlined client or corporate objectives • Research external vendor opportunities • Communicate on a regular basis with the Marketing Director on which tools are effective or ineffective for client and corporate communications • Company copywriting of regular email communications, social media content, & brand brainstorming efforts Qualifications/Requirements The following qualifications/requirements are necessary for an individual to successfully fill this position: • Financial Services industry experience • Experience with lead generation programs • BS/BA in marketing communications or business relative field and/or 2+ years of proven experience in a marketing consultant or similar role • Strong understanding of marketing principles and best practices • Ability to work with many deadlines within close proximity • Strategic thinker and problem solver • Apt in writing Financial Services industry content • Excellent communicator and presentations skills (oral and written) • Outstanding organizational and project management skills • Proficient in all MS Office Suite products • Working knowledge of marketing automation, CRM, and project management software • Basic understanding of digital lead generation and digital marketing techniques Inquiries please contact: Bethany Boruff HR Manager bboruff@assetismarketing.com (858) 207-2174