Job Description

• Support the end-to-end product lifecycle, including product strategy, roadmap development, market and consumer research, competitive analysis, product planning, positioning, and successful new product launches.

• Drive cross-functional alignment across Marketing, Sales, R&D, Operations, and other key stakeholders to deliver high-quality products from concept through launch, ensuring continuous improvement based on market feedback.

• Develop comprehensive product strategy documents, including business cases, technical requirements, pricing strategy, revenue projections, and ROI analysis.

• Analyze market trends, customer insights, and sales data to formulate effective go-to-market strategies and define clear product objectives that support impactful marketing communications.

• Collaborate closely with teams throughout product development, testing (QA), and commercialization, while effectively prioritizing resources to support overall business goals.

• Lead the development of product positioning and messaging that clearly differentiates Synear Foods’ products across key market segments and enhances brand competitiveness.

• Compensation: $80,000 - $90,000/annual salary + performance bonus

Qualifications

• Bachelor’s degree (or equivalent experience) in Food Science, Marketing, or related field

• Bilingual in Mandarin and English required

• 3-5 years of experience in product management, including 3 years in food & beverage industry is a plus

• Solid understanding of food production processes, food safety standards (e.g., HACCP, GMP), costing, and quality systems is preferred

• Demonstrated experience supporting go-to-market initiatives and collaborating closely with Sales and Marketing teams

• Proven track record of managing the full product development lifecycle from concept through commercialization

• Strong ability to lead and coordinate cross-functional teams in a fast-paced, collaborative environment

• Excellent analytical and problem-solving skills, with the ability to identify root causes and implement effective solutions

• Proficient in Google Apps, MS Office Suite, etc.

Additional Information

All your information will be kept confidential according to EEO guidelines.