Our mission is to exceed our customers' expectations as their most reliable, innovative, and trusted lab resource. We achieve this by partnering with customers to solve their most pressing day-to-day challenges and always holding ourselves to a higher standard of product quality, exceptional service, and unmatched support

Digital Marketing Associate

Supporting the Senior Product Marketing Manager and the Digital Marketing Manager with Avantik-us.com website content.

Support with a focus on the customer journey of the Avantik-us.com website and digital platforms/content. New tools/functionality, product messaging, photography, alignment on all resources that are available to ensure that there is synergy with all tools centralized for easy access to the customer. The intern will gain direct experience in the importance of the customer journey, product messaging / positioning and work cross-functionally within an organization to ensure digital presence is maximized.

Desired Experience

• HTML & CSS
• Flexbox
• Adobe Photoshop
• Adobe XD
• Search Engine Optimization (SEO)
• Search Engine Marketing Advertising (SEM)
• Front End Web Design
• UX and Conversion Rate Optimization (CRO)
• Working in Content Management Systems (CMS)
• Microsoft Dynamics 356 (Business Central & CRM)
• Google Analytics – GA4
• Google Search Console
• Google Adwords, Microsoft Advertising, LinkedIn & Facebook Advertising

Daily Activities

• Updating existing website landing pages
• Adding new website landing pages based on the needs of company objectives
• Optimizing product detail pages for SEO using best practices
• Add copy from Product Marketing Manager to product detail pages
• Focus on improving customer journey of website and eShop through ideation
• Optimizing Ad word Campaigns for improved performance
• Checking and validating website pages are properly indexed in Google
• Present proposed solutions for improved product messaging
• Upload missing product images

Avantik’s experienced teamand consultative partner approach integrates consumables, service, equipment,and education so that labs focus on what matters most - having everything undercontrol in their laboratory to deliver fast and accurate diagnoses. Avantikoffers a full line of consumables and reagents for the histology lab sourcedand private label Avantik branded and by distribution of other brands. Avantikhas serviced all brands of OEM histology lab equipment for over 40 years andoffers best-in-class responsiveness and an industry leading 97% first timefix-rate.

Avantik offers a teamorientated, customer service focused environment with competitive compensation,bonus programs, medical (company covers 85% of the cost), dental and visioninsurance, 401K (with a match) and more.

Learn more at www.avantik-us.com

Avantik is an EqualOpportunity Employer.