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Copywriter

Belcampo

Copywriter

Oakland, CA
Full Time
Paid
  • Responsibilities

    JOIN THE REVOLUTION!

    At Belcampo, our purpose is revolutionizing meat for the wellbeing of people, planet, and animals and we are seeking a Copywriter at our Support Center in Oakland, CA.  Qualified candidates will be multi-dimensional, passionate, motivated and creative who has a love for food culture, bright ideas and the desire to make those ideas happen.

    Copywriter will conceptualize ideas for Belcampo Meat Co. restaurants and butcher shops that illustrate how the idea will be executed and ensure all customer touch-points are integrated in the smartest way.

    AS A VALUED MEMBER OF OUR TEAM, YOU WILL HAVE ACCESS TO THE FOLLOWING BENEFITS:

    • Competitive salary
    • Health, dental, and vision insurance
    • Paid Time Off to support you in having an active life outside of work
    • 401(K) to help you invest in your future

    WHAT YOU BRING TO THE TABLE:

    • Naturally kind and maintain an optimistic demeanor with a personal commitment and passion for delivering the highest level of service - we are customer centric and make people happy.
    • 2 - 3 years of experience working in an agency, or a mix of in-house/agency.
    • Be a strategic thinker with strong writing skills.
    • Have an instinctual curiosity about food and beverage trends, the market and competitive landscape (i.e., San Francisco Bay Area, Los Angeles and New York City) while also eager to concept and execute creative ideas.
    • Have a solid understanding of the retail and restaurant marketing landscape.
    • Ability to deliver strong concepts for both physical and digital experiences.
    • Experience working on digital marketing, social media, mobile or other digital media.
    • Excellent organizational, task-management, leadership, creativity, verbal and written communication and presentation skills.
    • Computer skills and proficiency in using Microsoft Office, G Suite, HRIS, POS, and Windows and/or MacOS.

    WHAT YOU'LL MOSTLY DO:

    • Build strong, collaborative relationships with the Sales Director, Marketing Coordinator, Digital & Experience Director and Retail /Restaurant locations.
    • Create engaging content that is in keeping with brand messaging, marketing strategy and sales goals for all business units including restaurant / retail locations, Belcampo.com, wholesale, and food delivery service.
    • Write compelling marketing copy and identify eye-catching and engaging visual assets for e-commerce storefront and product pages, email newsletters, blog posts, social media, printed collateral, packaging, signage and more.
    • Manage all brand assets including copy and photo assets to deploy as needed to all cross-functional teams.
    • Develop content (long form, short form, headlines, naming, social, etc.).
    • Use feedback/direction from sales and marketing, retail & restaurant operations leadership, and executive leadership to generate additional explorations when needed.

    YOU'LL LIKELY DO SOME OF THIS:

    • Lift 10 to 25 lbs. typically no more than 20% of the time.
    • Some travel domestically (California and New York).

    Belcampo provides equal opportunity employment opportunities to all applicants for employment without regard to race, color, religion, gender, sexual orientation, national origin, age, disability, genetic information, marital status, amnesty, or status as a covered veteran in accordance with applicable federal, state, and local laws.