Qualifications:

· Prior experience with organic posting on Meta and TikTok

· Prior experience managing paid social media campaigns

· Must be detail-oriented

· Must have excellent communication and writing skills

· Customer Service

· Self-managing

· Bachelor's in Business, Marketing, Communications or equivalent work experience

· Strong familiarity with the business applications of social media platforms (Facebook, Instagram, TikTok, YouTube, LinkedIn, etc.)

· Knowledge of project management and web design best practices

· Understanding of social media metrics; able to interpret the results and take action to increase effectiveness of social media campaigns.

· Strong written and verbal communication skills

· Up to 50% local travel required

· Access to reliable transportation required to meet schedule and unforeseen business needs

· Ability to stand and sit for long periods of time

· Las Vegas, NV: Reliably commute or planning to relocate before starting work (Required)

Responsibilities:

· This person will be the liaison between the marketing team at our corporate headquarters and the on-site management teams.

· They will work creatively to improve engagement, increase followers, and create business leads.

· Black Star Hospitality views each of its restaurants, entities and sister properties as customers, so this person must have excellent customer service skills to be a successful liaison for our entities.

· This is a 24/7 role that requires evening and weekend attendance at events, as well as emergency support.

· Build and execute social media strategy through research, benchmarking, messaging, and audience identification.

· Generate, edit, publish, and share content daily (original text, images, video, and HTML)

· Establishing relationships/networks of industry professionals or influencers on social media.

· Managing paid social media campaigns across multiple platforms.

· Build meaningful connections and encourage community members through dialog and messaging to enhance User Generated Content (UGC).

· Collaborating with designers to provide attractive and informative campaigns.

· Tracking the performance of the organic and paid campaigns

· Keeping up with the latest technologies used in social media.

· Assist with crisis management, bad reviews, and negative news communications

· Track and analyze analytics reports to gain insight on traffic, demographics, and effectiveness; utilize this information to positively affect future outcomes.

· Collaborate with other departments to manage company reputation, coordinate promotions, and increase reach.

· Work with Director of Marketing to ensure strategies are aligned.

· Identify new and upcoming social/digital platforms.

· Actively create social media calendars for each property that follow corporate best practices.

· Attend events and functions after typical business hours to provide social media support, including livestreaming and digital photography.

· Other duties as assigned

Benefits:

Pay: $55,000.00 - $60,000.00 per year

Flexible schedule

Health insurance

Paid time off

Flexible work from home options available.