Black Swan Living, a leading property management company, is seeking a talented and dynamic Digital Marketing Specialist to join our team! The successful candidate will be responsible for developing and implementing effective digital marketing strategies that drive resident communications, social media engagement, and lead generation. The ideal candidate will have excellent writing and social media skills, experience in event planning, and be able to create resident newsletters that engage and inform. This person must be friendly, professional, and positive, able to work well with others and alone and take and implement feedback, all in a very fast-paced environment. Compensation: • Salary Range: $42,000- $50,000 • Paid Time Off (PTO) • Company profit share • Health insurance, dental & vision reimbursement program • Company-provided death benefit • Rapid growth potential Responsibilities: • Develop and execute comprehensive digital marketing plans that align with the company's objectives and target audience • Manage resident communication channels, including email, SMS, and social media platforms • Create engaging content for social media, newsletters, and other communication channels • Plan and execute resident events that promote community engagement and enhance the resident experience • Collaborate with the property management team to ensure consistent messaging across all channels • Monitor and analyze digital marketing performance metrics and adjust strategies accordingly • Stay up-to-date with the latest digital marketing trends and best practices Qualifications: • Bachelor's degree in Marketing, Communications, or a related field is strongly preferred • Minimum of 2 years of experience in digital marketing or a related field • Strong writing and communication skills • Experience in event planning and execution • Knowledge of social media platforms and best practices • Ability to work independently and as part of a team • Ability to manage multiple projects and deadlines simultaneously • Experience with marketing automation tools and CRM systems is a plus • Ability to learn new as well as teach others cloud-based software programs including CRM systems, project management systems, Google Drive, all top social media platforms, etc. • Strong attention to detail • Ability to multitask and prioritize daily workload • Creative problem-solving skills Compensation: $42,000 - $50,000
• Develop and execute comprehensive digital marketing plans that align with the company's objectives and target audience • Manage resident communication channels, including email, SMS, and social media platforms • Create engaging content for social media, newsletters, and other communication channels • Plan and execute resident events that promote community engagement and enhance the resident experience • Collaborate with the property management team to ensure consistent messaging across all channels • Monitor and analyze digital marketing performance metrics and adjust strategies accordingly • Stay up-to-date with the latest digital marketing trends and best practices