Job Description
The Communications Specialist is responsible for internal and external communication actions and content development for various traditional and digital media channels. The Communications Specialist plays a key part in communicating the capabilities and experience of NS BlueScope Coated Products NA. to industry as well as targeted markets and customer base. The incumbent also serves as a catalyst to effectively communicate actions and events internally.
Qualifications
MINIMUM EDUCATION & EXPERIENCE QUALIFICATIONS:
Bachelor’s degree in Business Administration or Marketing, or combination of experience and education.
5+ years hands-on experience in marketing and/or communications with emphasis on content. development for paid and owned digital channels such as e-mail, social, SEM, as well as various print media.
Understanding of key digital metrics across various social platforms.
Solid understanding of social media and digital marketing techniques and analytics.
Proven track record of developing copy for advertisements, and product marketing collateral.
Experience with marketing automation platforms such as Marketo, Pardot, HubSpot.
PREFERRED EDUCATION & EXPERIENCE QUALIFICATIONS:
Experience in web content management systems (CMS) is preferred. (Specifically, WordPress).
Experience with Google Ads, SEM, Google Analytics.
Additional Information
The preceding job responsibilities and tasks were designed to indicate the general nature and level of work performed by associates in this job. It is not designed to contain or be interpreted as a comprehensive inventory of all job duties and responsibilities required of associates assigned to this job. Associates may be required to perform other duties as assigned. Additional job competencies, individual goals, and performance measurements are set at the department level.
The benefits are just as rewarding as the work at BlueScope. To support our goal, we offer a total compensation plan and an outstanding benefits package that includes health insurance, life insurance, short and long term disability, paid time off, and retirement.
EEO EMPLOYER/M/F/DISABLED/PROTECTED VETERAN
BLUESCOPE IS AN EQUAL OPPORTUNITY EMPLOYER. ALL QUALIFIED APPLICANTS WILL RECEIVE CONSIDERATION FOR EMPLOYMENT WITHOUT REGARD TO RACE, RELIGION, COLOR, NATIONAL ORIGIN, SEX, SEXUAL ORIENTATION, GENDER IDENTITY, AGE, STATUS, AS A PROTECTED VETERAN, AMONG OTHER THINGS, OR STATUS AS A QUALIFIED INDIVIDUAL WITH DISABILITY.