Boll & Branch is seeking a dynamic, disciplined, and creative marketing executive to become our VP of Brand. We are searching for a special talent to leading our core marketing functions including integrated marketing, brand management, and content/editorial as you bring Boll & Branch to life across all consumer touchpoints. And, your structured approach to brand marketing will act as the glue between all of our consumer-facing functions as we continue to develop a deeply personal and connected relationship with our customers, at scale.

Boll & Branch has been one of the fastest-growing consumer brands in the world and on the heels of a recent $100MM investment from L Catterton, we are poised to grow even faster. Boll & Branch is a unique, values-driven Company with a relentless focus on doing business the right way. In this key role, you'll be counted on to evolve our consumer-facing brand story and tell it consistently across all touchpoints. We will rely on you to shape the end-to-end consumer proposition, from the high-level strategy through tactical execution and will be ultimately accountable for the consumer-facing messaging of our merchandising and product strategy. And, you'll have the opportunity to oversee a supremely talented team while working in close partnership with the best executive team in the industry across Digital/Ecommerce, Merchandising, and Product Design. 

While we are all working from home at the moment, you will ultimately have the option of working from either our Summit, NJ Home Office, or our NYC Satellite Office. 

QUALIFICATIONS:

• Minimum of 10-years of relevant experience leading brand or product marketing teams
• Proven results leading, growing, and elevating consumer brands (retail or DTC is a big plus)
• You must be known as a storyteller and assertive brand advocate
• An inspiring and highly organized team leader who can develop and oversee meticulous marketing processes
• A keen, well-respected creative eye and with experience providing creative direction and productive feedback
• Proven effective use of social media channels, have created powerful content, and developed innovative partnerships that grew and elevated brands
• Experience enabling creative that balances effective brand storytelling and critical performance-driven criteria
• Extensive experience effectively managing multiple priorities in a fast-paced environment
• Have built and led PR strategy

ABOUT YOU:

• You must passionately believe in and have a deep understanding of Boll & Branch's mission and values, recognizing the power that accomplishing commercial goals can have on the lives of others
• Left and right brain balance --> you know a good creative concept when you see it, but you also recognize the importance of meeting commercial goals
• You love writing a really, really, really good brief
• Should be very adept at the creative process, but genuinely value the truths that analytics and data present
• You know the difference between a well and poorly-composed image and proactively support and engage the creative team
• A budding entrepreneurial spirit, you should be resourceful and proactive
• The desire and ability to think and act both strategically and tactically
• Skilled and comfortable working independently and as part of a team of dynamic creative and strategic professionals
• You are known for your ability to give and receive feedback thoughtfully and constructively
• Tremendous success in cultivating highly collaborative internal and external relationships
• You rely on your natural leadership, people and project management, organizational and communication skills to get results quickly

YOU'LL BE SUCCESSFUL IN THIS ROLE IF...

• You and your team meet your annual goals – increasing awareness, affinity, consumer knowledge of the brand, and revenues - within budget and timelines
• You have developed and managed new brand partnerships, content platforms, and earned media opportunities that greatly extend brand reach and reinforce brand depth
• You are viewed as an innovative, progressive brand strategist
• You are a go-to-resource for the voice of the brand
• You are considered a cultural leader at Boll & Branch
• You are known for highly effective, collaborative relationships with your peers on the Leadership Team
• You meet each day with a smile on your face, a sense of humor, and a deep desire to win the right way

ABOUT BOLL & BRANCH:

Scott and Missy Tannen started Boll & Branch in 2014 to bring better organic cotton sheets to the world at a fair price. Today, we're a company of nearly 100 people, headquartered in Summit, New Jersey, with a second office in Manhattan. We've expanded our initial offering of organic cotton sheets to a growing assortment of 300 ethically and sustainably made home items, each one designed to improve the lives of makers and consumers alike. Our company, like each of our products, is Crafted for the Common Good.

At Boll & Branch, we value self-awareness, intellectual honesty, judgment, empathy, and positive energy. We come to work each day with a real passion for our jobs because when we do our jobs well, our community benefits. The organic farmers and skilled factory workers we work with are paid and treated fairly, and our customers sleep more soundly on best-in-class bedding. Humanism is at the core of our philosophy for sounder sleep, and we're immensely proud of the impact we've made in our nearly seven years in business. To learn more about our sustainability model, please read our Impact Report.   In 2019, to propel our growth, we raised $100M from L Catterton, a leading consumer goods private equity fund. We also are expanding our retail and wholesale footprint. While the heart of our business lies in the direct-to-consumer online model, we also have three retail stores around the country as well as a partnership with Nordstrom in 20+ locations to reach consumers everywhere they shop.

Boll & Branch LLC is an equal opportunity employer.