CONVERSATIONAL MARKETING SPECIALIST INTERN Botkeeper is a virtual robotic bookkeeping platform transforming the accounting industry. In 2018 the company was named a Cool Vendor in AI by Gartner, one of BostInno's Coolest Companies, and one of Business Insider's Enterprise Startups to Bet Your Career On in 2019. Botkeeper has raised over $22.5M in their Seed and A rounds from Google's Gradient Ventures, Greycroft, and Ignition Partners. Botkeeper is truly the future of bookkeeping!

We're looking for a talented B2B marketing intern with technical expertise who can help us build and optimize Botkeeper chatbots to create interactive, personalized experiences for prospects and customers.

What you'll do in this role:

• Interact regularly with sales to understand the language they use to best sell the product then adopt and evolve this language for use in welcome messages, bots and emails
• Live and breathe company's brand voice to ensure bots reflect this point of view in appearance and responses given
• Leverage the Botkeeper platform to create inviting calls-to-action, book qualified meetings for the sales team, route support questions to the Knowledge Base or existing support ticketing system and enroll contacts in email sequences from marketing automation system
• Work with the ABM team to ensure target accounts are always greeted by assigned rep
• Have an understanding of your company's marketing and sales tech stack and the information that flows through it to be pushed into and pulled out of Botkeeper
• Push edits and updates constantly to ensure that bots are providing the best experience on site for customers, prospects and the sales team

QUALIFICATIONS:

• 2 – 5+ years experience in marketing operations preferable
• Understanding of company's value proposition, lead qualifiers, best fit customer and personas
• Willingness to experiment – even if something doesn't work, be prepared to learn from your failures
• Experience rolling out conversational marketing platforms preferred
• Ability to work across teams including marketing, sales, IT and operations
• Quick learner, always looking to embrace and master new technologies
• Ability to multitask and work independently, comfortable working in a fast-paced environment
• Bonus: Experience with a company practicing account-based marketing

ABOUT BOTKEEPER:

Botkeeper, a progressive software company with over 1000 clients in its early stages of growth automating financial bookkeeping, brings the next wave in machine learning and artificial intelligence technology to an important and critical aspect of any business. All companies struggle with bookkeeping, prone to error and human inference along with agonizing data entry, reconciliation, and general upkeep in financial bookkeeping. Botkeeper performs all associated tasks not limited to entries, tracking and schedules of revenue, deferred expenses accounts for payroll, reconciliation of bank accounts, and sending invoices to clients. Now scaling, we are bringing in the world's best talent to achieve the true future of bookkeeping.