Brand & Leasing Strategy Director

Location: Brooklyn, NY (On-site)
Salary Range: $120,000 – $150,000

Company Overview

We’re a vertically integrated real estate development firm focused on building and operating iconic, Class A mixed-use and residential properties across the NYC area. With over 20 assets and 3,000+ luxury units in our portfolio—and several major ground-up projects in the pipeline—we’re in an exciting stage of rapid expansion.

Our team is fast-moving, execution-focused, and deeply committed to excellence. We thrive on momentum, expect full ownership from every team member, and believe the best ideas win—no matter where they come from.

If you're energized by high-rise construction, large-scale luxury development, and the opportunity to grow with a young, ambitious firm that’s shaping the New York skyline—this is where you’ll want to be.

Position Overview

We’re seeking a Marketing Director who understands real estate, branding, and brokerage culture. You’ll be responsible for leading branding efforts, onboarding and supporting brokerage teams, and aligning all marketing initiatives with asset strategy and performance. This role requires someone with real estate branding experience, strong agency oversight skills, and the ability to energize brokers and stakeholders around a unified vision.

The Ideal Candidate

• A polished, proffesional modern marketer with a background in real estate or property branding
• Confident collaborating directly with sales agents, brokers, and asset managers
• Experience working with or overseeing marketing agencies and creative partners
• Self-driven, energetic, and comfortable in a fast-paced, high-ownership environment
• Young energetic sharp and brand-savvy, with a hands-on leadership style

Key Responsibilities

• Own the full development and execution of marketing and branding strategies
• Onboard and engage brokerage companies and their agents across all properties
• Ensure strong brand cohesion across each asset in the portfolio
• Act as the marketing point of contact for agents and leasing teams
• Partner with asset managers to support leasing velocity and asset performance
• Oversee and manage creative agencies, freelancers, and external vendors
• Monitor performance of marketing campaigns and leasing success metrics
• Lead content development for digital, print, and on-site collateral

Qualifications

• 3–6 years of experience in real estate marketing, brokerage, or property branding
• Proven ability to build and execute branding strategy in a real estate setting
• Experience working closely with brokers, agents, or leasing teams
• Strong project management and communication skills
• Ability to think creatively and translate vision into tangible campaigns

Must-Haves

• Real estate experience in branding or marketing
• Experience working with brokerages and sales/leasing teams
• Polished, energetic, and agency-capable
• Proven ability to own and grow marketing for multiple assets

Benefits

• Competitive salary ($120K–$150K)
• Exposure to high-end real estate development projects across NYC
• Direct influence on the branding of landmark residential buildings
• Fast-paced, collaborative environment with room to grow

If you’re a creative leader who understands real estate, connects naturally with brokers, and knows how to build an iconic brand—we want to hear from you.

Email Resume: Joel@maiplacement.com

Apply Online:

https://jobs.crelate.com/portal/maiplacement/job/xzh34e1sg9fy8tg1995siju4ke?crt=1753801487941

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