About This Opportunity
Judit Inc. is hiring on behalf of one of our largest clients — a global technology leader in consumer electronics, semiconductors, and mobile communications. This is a temporary, contract position: you’ll be employed by Judit Inc. and work directly alongside our client’s team.
The description below is our client’s overview of the background, skills, and experience they’re looking for. If you meet most — but not all — of these, we still want to hear from you. Your Judit recruiter will walk you through the day-to-day work, schedule, pay, and contract length before anything moves forward.
What you’ll do
You’ll shape and market the customer care services behind a major consumer electronics brand, defining free and premium service tiers and making care a reason customers choose and stay with the brand. You’ll run care campaigns, manage agencies and budget, and lead go-to-market for service launches.
Care strategy & value proposition
- Define and evolve the customer care value proposition and the entitlement matrix for free and premium care services, using consumer insights research to validate direction
- Build recommendations from consumer learning, brand and category analysis, competitive activity, positioning, and past best practices to grow loyalty, retention, lifetime value, and premium services revenue
- Represent care leadership and program owners so care is positioned as a key differentiator in each product’s overall consumer value proposition
Cross-functional partnership & budget
- Serve as the primary liaison between care and Corporate Marketing, Demand Generation, Content & Services, and Customer Insights, negotiating inclusion in divisional marketing spend (about $25M) to deliver care marketing priorities
- Track campaign results against targets, benchmarks, and KPIs and report findings to stakeholders
- Manage internal and external agencies and the care marketing budget; define success factors and manage program analytics to maximize marketing investments
- Work with agencies and cross-functional teams to develop bold, creative ideas that build brand relevance and increase engagement, sales, and loyalty
- Support Brand Marketing leadership with communications strategy, value proposition development, integrated launch briefs, creative briefs, launch strategies and ideas, and creative feedback
Global alignment, launches & brand governance
- Act as primary liaison with headquarters on global marketing strategy, determining the best approach for U.S. implementation
- Partner with business owners, Product Marketing, Legal, PR/Newsroom, and the integrated marketing team to review and approve branded elements, and with Brand Governance to keep all campaign elements compliant with brand guidelines and standards
- Lead cross-functional go-to-market for new and existing service launches
- Drive the care ATL/BTL calendar, media, and events, aligned with broader marketing and product strategy
- Oversee promotions and field marketing support, including trade shows and events, order management, and copywriting/design review
What you’ll bring
Top skills: Project Management · Brand Marketing · Strategy
- Bachelor’s degree with 8+ years of relevant experience, OR 10+ years of relevant experience
- 8+ years of experience across marketing disciplines such as brand, product, channel, media, communications, and design
- Experience in a large, complex, global organization, leading through influence and negotiating wins across functional and divisional lines
- Experience tracking campaign results and presenting findings, including KPI, target, and benchmark comparisons (lifts and declines)
- A solid understanding of storytelling, the creative process, and brand development
- Problem-solving skills, breaking down complex issues using data, insights, and team input
- Organized and proactive: able to prioritize, adjust, work independently through ambiguity, and manage several projects at once on deadline
- Presentation and communication skills that build collaborative relationships with internal and external stakeholders
- Proficiency with the internet, PowerPoint (including creative presentations), Word, and Excel
Nice to have
- Master’s degree or related
Work details
- Location: Plano, TX — fully onsite
- 6 month contract