SUMMARY    

This position leads audience development efforts, including audience communication, newsletters and social media. This position is expected to work across departments in order to boost online engagement and help grow our database of audience members.

KEY RESPONSIBILITIES 

● Lead Clinician’s Brief newsletter efforts, including the planning process for all regular newsletter editions. Work with Content Strategist and others to plan newsletter calendar, implementing A/B testing and personalization to maximize reader engagement

● Lead social media efforts for both Clinician’s Brief and Plumb’s. Works with Content Strategist and others to develop effective social media content and grow audience engagement

● Leads social media listening and outreach efforts

● Monitors community commenting and engagement

● Serves as team’s Omeda lead and works closely with Data team to cultivate and ultimately grow database of engaged audience members

SKILLS & QUALIFICATIONS 

● BA or BS in related field (e.g., English, Journalism, Animal Science)

● High level of editing capability with a desire for ongoing development

● Strong time management skills

● Able to be proactive in identifying and responding to potential challenges

● Excellent people skills and ability to work with internal and external parties both in-person and remote

● Ever-increasing attention to detail, with a sharp eye for consistency

● Ability to work in deadline-driven environment and adapt to changing deadlines or processes