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Marketing and Public Relations Coordinator

Buckhead Life Restaurant Group

Marketing and Public Relations Coordinator

Atlanta, GA
Full Time
Paid
  • Responsibilities

    Job Description

    BUCKHEAD LIFE RESTAURANT GROUP IS SEEKING AN EXPERIENCED AND PASSIONATE MARKETING COORDINATOR TO OVERSEE MARKETING INITIATIVES FOR ALL OF BUCKHEAD LIFE’S 9 UNIQUE CONCEPTS. THE MARKETING COORDINATOR REPORTS DIRECTLY TO THE CEO.

    · Oversee all marketing and branding strategy for Buckhead Life Restaurant Group’s unique concepts in Atlanta and South Florida.

    · Responsible for executing Buckhead Life’s largest marketing campaign to promote Buckhead Life’s Ultimate Dining Card, including negotiating advertising, creating campaign collateral, and managing the program.

    · Responsible for overseeing Buckhead Life’s comprehensive digital strategy- must have a strong digital background including proven success managing paid campaigns on Facebook, Instagram, Linkedin and Google AdWords.

    · Responsible for managing all development and design teams related to Buckhead Life’s website initiatives.

    · Manages all of Buckhead Life’s media relations including drafting press releases, pitching, etc.

    · Manage the creation and distribution of all printed marketing collateral.

    · Responsible for negotiating all ad-buys, including digital and television.

    · Create strategic campaigns based around sales goals, restaurant initiatives, and restaurant events.

    · Responsible for managing all marketing technology and databases for the group, including CTUIT, Triple Seat, Open Table Guest Center.

    · Responsible for overseeing multiple large-scale direct mail campaigns each year from start to finish.

    · Responsible for managing relationships with vendors & advertisers & meeting advertising deadlines.

     

    SKILLS NEEDED:

    · Preferred experience working with chefs and in a restaurant environment

    · Experience managing marketing for multiple, unique concepts

    · Writing, including a knowledge of AP style

    ·Proficient in Microsoft Office Suite, Outlook, and Google Mail  

    · Experience managing web developers/design teams/agency partners

    · Media relations

    · Social media strategy management

    · An understanding of email marketing & ESPs

    · A working knowledge of Adobe Creative Suite

    · Exemplary organization & time management

    · Ability to work under pressure

    · Customer service skills necessary

     

    Company Description

    The Buckhead Life Restaurant Group provides a culinary opportunity like no other in Atlanta and Florida. Many of our Top Chef's shaped their careers in one or more of our restaurants. Our Chefs have worked 40 plus years in some of the most respected restaurants in the US and abroad from the The French Laundry, Jean George's and Le Bernardin to Michelin starred restaurants in Italy and France. We run professional European style kitchens where you will be exposed to a variety cuisines and cooking techniques. We have our own Boutique Wholesale Seafood Company where we fly in pristine seafood from around the world. We bake all of our breads in our Artisanal style Bread Company. All of our restaurants are top of their class and many have garnered National accolades including "Best New Restaurants" in Esquire Magazine. Pricci -- Italian Kyma -- Greek Mediterranean Bistro Niko -- French Chops Lobster Bar -- Steakhouse Atlanta Fish Market -- Seafood Buckhead Bread Company and Corner Café -- European Bakery and Café Boca Raton, FL - Chops Lobster Bar Boca Raton, FL - City Fish Market Ft. Lauderdale, FL - Lobster Bar Sea Grille