Buildingstars is a commercial cleaning franchisor, with the strongest business model in the industry. Buildingstars has been recognized as an Inc 500 and 5000 Company multiple times, an Entrepreneur 500 Company 20 years in a row, and also as one of the Top Workplaces for 2018, 2019, and 2020. Buildingstars operates in 10 markets across the US and we are looking for a Digital Marketing Specialist to help us to grow within those markets and expand to others.

This is an exciting opportunity for a hands-on marketing manager to drive business growth!

BUILDINGSTARS OFFERS:

• An outstanding compensation package including: base salary, full benefits including medical, dental, vision, and life insurance, matching 401k, paid holidays and paid time off.
• A top-rated workplace where employees are empowered to make decisions and grow their career.
• Our service is in demand and the trend towards companies outsourcing their facility services should continue to grow well into the future.

RESPONSIBILITIES:

• Manage all digital marketing channels, including Google Ads, email marketing, social media, and franchise lead-generation sites.
• Identify and implement new marketing channels to grow the business.
• Track and report on leads generated, conversions, and marketing spend by channel. Present this information to the Executive Leadership team.
• Create blog content on a regular basis that is relevant to the commercial cleaning industry and aligns with our company values.
• Send regular email marketing campaigns to potential customers and franchise owners.
• Manage LinkedIn, Facebook, and Twitter social media accounts.
• Collaborate with Regional Directors, Master Franchise owners, and other senior management to define and implement an effective marketing strategy customized for each region.
• Create digital assets via Photoshop, Illustrator, or similar software to be used in various marketing campaigns. (preferred but not required)

REQUIREMENTS:

• 3 - 6 years of experience managing B2B and/or B2C marketing campaigns.
• Experience with Google Ads, Email Marketing, and copywriting.
• Ability to analyze marketing spend and conversions, and provide reporting to senior management.
• Ability to influence and deliver win/win solutions.
• High energy level, self-starter with a positive attitude.
• Effectively communicate between corporate leadership, customers and the franchise community.
• Critical thinking, creative problem-solving skills and solid decision-making processes are essential.
• Performance driven and able to work independently delivering strong results.
• Detailed/action oriented and demonstrates high standards of integrity, trust and ethics.

PREFERRED QUALIFICATIONS:

• Graphic design experience