Are you a strategic thinker with a passion for growth? Do you thrive at the intersection of marketing, business development, and innovation? We're looking for a Marketing & Business Development Strategist to join our team and play a pivotal role in identifying and executing strategic growth initiatives. As our Marketing & Business Development Strategist, you’ll lead efforts across market research, business expansion, lead generation, and brand building — all with the goal of driving sustained growth and long-term success. You will collaborate cross-functionally to shape strategies that align with company goals while exploring new opportunities across products, partnerships, and markets. Responsibilities: Strategic Growth Responsibilities • Market Research & Analysis: Identify new markets, customer needs, and competitive dynamics to inform high-impact strategic decisions. • Strategic Planning: Develop and execute data-informed business strategies that fuel profitability and innovation. • Business Expansion: Scout and evaluate opportunities in new geographies, industries, and customer segments. • Product/Service Development: Translate market insights into actionable input for internal teams to shape customer-centric offerings. • Partnerships & Alliances: Establish strategic partnerships and joint ventures to expand reach and enhance value. • Financial Strategy: Identify funding opportunities, grants, and investment avenues to support growth initiatives. Sales & Lead Generation • Lead Generation: Implement systems to attract, qualify, and convert high-potential leads. • Client Relationship Building: Cultivate meaningful relationships that drive customer retention and satisfaction. • Sales Enablement: Equip sales teams with insights, content, and tools to boost performance. • Competitive Analysis: Monitor competitor activity to identify market gaps and points of differentiation. • Networking: Represent the company at industry events and in virtual communities to build strategic relationships. Marketing & Brand Building • Brand Strategy: Shape and refine brand positioning to align with target audience expectations. • Marketing Campaigns: Lead targeted, multi-channel marketing initiatives that resonate with prospects and customers. • Content Creation: Collaborate on thought leadership content, including blog posts, case studies, white papers, and more. • Digital Presence: Optimize our website and social media presence to improve visibility and engagement. • Campaign Coordination: Ensure alignment between marketing initiatives and business development goals. Internal Development & Innovation • Talent & Culture: Support HR in attracting top-tier talent and boosting team engagement. • Operational Efficiency: Identify opportunities for process optimization to enhance company performance. Qualifications: Ideal Candidate • 5+ years of experience in marketing, business development, or strategic growth roles • Proven track record of driving revenue growth and market expansion • Strong analytical skills with a deep understanding of market research and competitive intelligence • Excellent communicator with experience in stakeholder engagement and cross-functional collaboration • Creative thinker with a passion for innovation and continuous improvement Compensation: $96,500 yearly

• Strategic Growth Responsibilities • Market Research & Analysis: Identify new markets, customer needs, and competitive dynamics to inform high-impact strategic decisions. • Strategic Planning: Develop and execute data-informed business strategies that fuel profitability and innovation. • Business Expansion: Scout and evaluate opportunities in new geographies, industries, and customer segments. • Product/Service Development: Translate market insights into actionable input for internal teams to shape customer-centric offerings. • Partnerships & Alliances: Establish strategic partnerships and joint ventures to expand reach and enhance value. • Financial Strategy: Identify funding opportunities, grants, and investment avenues to support growth initiatives.Sales & Lead Generation • Lead Generation: Implement systems to attract, qualify, and convert high-potential leads. • Client Relationship Building: Cultivate meaningful relationships that drive customer retention and satisfaction. • Sales Enablement: Equip sales teams with insights, content, and tools to boost performance. • Competitive Analysis: Monitor competitor activity to identify market gaps and points of differentiation. • Networking: Represent the company at industry events and in virtual communities to build strategic relationships.Marketing & Brand Building • Brand Strategy: Shape and refine brand positioning to align with target audience expectations. • Marketing Campaigns: Lead targeted, multi-channel marketing initiatives that resonate with prospects and customers. • Content Creation: Collaborate on thought leadership content, including blog posts, case studies, white papers, and more. • Digital Presence: Optimize our website and social media presence to improve visibility and engagement. • Campaign Coordination: Ensure alignment between marketing initiatives and business development goals.Internal Development & Innovation • Talent & Culture: Support HR in attracting top-tier talent and boosting team engagement. • Operational Efficiency: Identify opportunities for process optimization to enhance company performance. • Tech-Forward Thinking: Partner with IT and operations to integrate new tools that streamline business processes and improve customer experiences.