Job Description
WHAT YOU WILL DO: Are you up for running programs to engage some of the world's best known brands like Spotify, PUMA, and Tommy Hilfiger? Bynder is growing at a rapid rate by solving one of the most foundational problems in marketing: working collaboratively with digital assets. The US Demand Generation Strategist will be responsible for driving growth in marketing-sourced new revenue in the US market, working collaboratively with sales to generate leads, convert opportunities, and close opportunities as customers in line with growth targets.
RESPONSIBILITIES
Execute Bynder’s go-to-market plan in the US and Canada in close collaboration with the Head of US Demand Generation, VP of Demand Generation, and US sales stakeholders
Deliver data-driven insights reporting on pipeline growth and marketing attribution in the US
Optimize Bynder’s Lead2Revenue engine for maximum conversion rates across channels and sources
Choreograph campaigns designed to push prospects down funnel by understanding their stage and delivering value-add content across formats, such as email, webinar, roadshow event, or social media
Operate in an agile, collaborative environment pushing new ideas to market inspired by Bynder product releases, first-hand sales and customer feedback, and marketing insights
Qualifications
WHAT YOU HAVE:
3-5 years experience in digital marketing
B2B/SaaS experience preferred
Data-driven and target-oriented approach to marketing
Strong presentation skills for internal as well as customer-facing presentations
Creative and curious nature that is always seeking solutions
Passionate about “the pitch”: how we present the product and new creative concepts surrounding it
Salesforce experience a plus; Salesforce willingness to learn a must
Collaborative, team player that looks out for others’ success and well being
BA Required
Additional Information
BENEFITS
WHY YOU'LL LOVE BYNDER!
At Bynder, innovation is in our DNA. We've worked hard to build an environment that promotes creative thinking and self-initiative within a culture of fun. It’s common to find colleagues hanging out after work - if you believe in "be nice, work hard, have fun", you'll have an office full of friends.
All your information will be kept confidential according to EEO guidelines. Equal opportunity employer, M/F/D/V