Job Description

You? Partner-oriented. Us? The #1 ranked B2B Lead Generation firm in the world. We are looking to fill an exciting new role to expand our Partner channel.

***Please only apply to this position ONLY if you have relevant experience building out partner relationships, channels, and joint go-to-market activities.

We also are hiring for Marketing Manager, CIENCE Data division. For Marketing Managers with relevant marketing experience -- but not previous Partner experience, please apply with CIENCE Data in your note.***

SUMMARY

The Marketing Manager will oversee the promotion, orchestration, and success of all joint CIENCE Partner plays. They should be skilled at managing all aspects of the go-to-market activities, including but not limited to: creating engaging content (email, newsletter, blog), working B2P2B (Business to Partner to Business), building prospect workflows, conversational marketing, lead nurturing, virtual events, and psychology of attention.

The winning candidate will thrive on driving a Partner Marketing agenda, combining efforts of the larger marketing team, and preparing content on a programmatic schedule.

MM JOB DUTIES

• Identifying new partner channels; Enriching current Partner footprint.

• Researching, sourcing, and building relevant content for relevant audiences.

• Supporting sales and SDR lead generation efforts.

• Creating/coordinating promotions with various Marketing Team inputs (Design, Copy, Social, SEO, Production) and maintaining an aggressive promotions schedule, including:

  • Press Releases / Partner Announcements / Co-Marketing

  • Social promotion, including:

    • LinkedIn

    • Quora

    • YouTube

    • Twitter

    • Instagram

• Understanding and developing budgets, including expenditures, research and development appropriations, return-on-investment, and profit-loss projections -- especially for various projects.

• Compiling features/benefits lists describing CIENCE Partner offerings, including website areas.

• Developing and managing advertising campaigns.

• Organizing virtual events.

• Building brand awareness and positioning.

• Evaluating and maintaining a Partner marketing strategy.

  • Directing, planning, and coordinating marketing efforts.

  • Communicating the marketing plan to all stakeholders.

  • Developing each marketing campaign from start to finish.

REQUIREMENTS

• Digital native-- familiar with modern marketing.

• Education: At a minimum, you should have a Bachelor's Degree in marketing or a related field. High achievement in educational background, preferably Marketing & Communications.

• Experience: The value of partner marketing experience can't be overstated. Ideally, you'll have a resume that supports progressively more responsible positions, and have run a partner marketing department before.

• Writing: You should be a master communicator, capable of delivering original content based on insights. Also: Previous content writing experience and samples.

• Previous demonstrated experience in managing partner activities.

• Excellent communication skills.

• Solid organizational skills including great attention to detail.

Company Description

CIENCE is a 5+ yr old Co. in rapid growth mode (~700 employees, #112 on the Inc 500). We deliver clients targeted opportunities through managed, cost-effective sales specialization.