CITYROW Westlake Village is a boutique fitness studio with expert instructors that pairs high intensity rowing intervals with sculpting weight and mat exercises. It’s a low impact, smart workout that works over 85% of your muscles and is welcoming of all shapes, sizes, ages and fitness levels, and we’d like to invite you to join the team!
This is an exciting opportunity for the right person to get in on the ground floor with our team and grow.
The ideal Manager will oversee all studio functionality from sales to Instructors. The position is a high-profile leadership position that is responsible for the studio's overall direction, coordination, operation, and success. The General Manager will ensure the studio meets or exceeds financial goals, while providing remarkable leadership in areas of customer service, team member relations, sales, in-studio business performance, and member participation.
A CITYROW General Manager is
Confident in generating sales and creating member relationships
Highly motivated, confident, and a people-focused leader who will be able to provide support to a team of 10-20
Someone who has strong problem solving skills, is an collaborative leader and is a self-starter
Able to receive and give performance feedback effectively
Able to multitask, prioritize effectively, and delegate when necessary
Passionate about fitness, wellness and living a healthy lifestyle
Enjoys taking CITYROW classes and has a strong knowledge of the CITYROW concept
General Manager Qualifications:
Bachelor's degree in business management, hospitality, or related field
2+ years of retail/service sales or fitness sales experience
Ability to manage and drive 2 revenue streams: memberships and retail
Must have business knowledge and be focused on driving bottom line revenue
Must be fluent in English and have excellent communication and strong interpersonal skills in person, on the telephone and via email
Solid writing and grammar skills
Trustworthy and ability to handle confidential information
Ability to excel in a fast changing, diverse environment
Highly organized, proficient in data management, ability to prioritize and meet deadlines
Ability to work harmoniously with co-workers, clients and the general public
Proficient with computers and fitness studio software
Must live in close proximity of the studio
Full-time; weekend availability
Must be flexible with your schedule and time
Non traditional hours - day, evening, and/or weekend hours, including holidays and long shifts as the business dictates
General Manager responsibilities include, but are not limited to:
Sales:
Manage leads and converting them to members
Implement sales process to schedule prospects into trying a class
Generate personal sales and train Studio Team in sales
Focus on engaging with all guests, selling memberships, class packages, and product offerings
Supervise Studio Team Sales Representatives
Marketing:
Lead generation including Grass Roots Marketing, Social Media Marketing, and Networking
Strategically manage marketing campaigns to generate leads for the studio
Own key marketing channels from ideation/planning/copywriting through to execution including but not limited to:
Social Media (Instagram, Instagram Stories, + FB Priority)
Weekly CITYROW email (using MailChimp to communicate weekly marketing initiatives, studio happenings, and press)
Run point on special events, activations, and partnerships (e.g. outdoor pop-ups, local events, team bonding, etc.)
Help promote CITYROW to new businesses with ongoing community outreach
Manage in-studio marketing and maintenance (i.e. chalkboards, seasonal decor, boards, etc.)
Staffing:
Hire and manage all aspects of staffing for the studio, including recruitment, hiring, training, and termination as necessary
Supervise, discipline, and advise on pay and termination decisions related to Studio personnel including Sales Associates and Instructors
Optimize and publish staff schedule monthly
Handle all new hire paperwork and on-boarding
Monitor class performance and communicate any schedule changes with the Studio Team
Customer Service:
Independently make decisions related to high level customer service
Resolve and attend to any client issues/requests
Collect outstanding dues
Respond to studio customer service emails
Operations:
Oversee daily operations of the studio
Enforce CITYROW policies and procedures
Proficiency in revenue reports, attendance reports, etc.
Ensure all forms, administrative supplies, and studio literature is stocked and visible
Order and manage inventory of studio supplies and sales of merchandise
Ensure cleanliness standards are met and maintained at all times
Perform ongoing maintenance on studio space and equipment as needed
Submit weekly, monthly, and quarterly studio revenue and goal reports
Coordinate with any outside vendors when necessary (i.e. towel service, water deliveries, etc.)
Attend all applicable CITYROW training/meetings at Corporate or via telephone or web conferencing
Any other duties as assigned
Compensation + Benefits:
This position offers a very competitive base salary; based on experience and performance
Commission paid on sales
Opportunity to bonus, based on performance
Unlimited growth potential within the company