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Email Marketing Specialist

CareerPlug

Email Marketing Specialist

Austin, TX
Full Time
Paid
  • Responsibilities

    Be a key contributor to an exciting software company!

    CareerPlug provides innovative recruiting and HR software for over 10,000 growing companies. Our applicant tracking and retention platforms help companies make better hires to have the right people in place to build a successful business.

    We believe that people are the heart of our business and are committed to building one of the best places to work -- anywhere. To us, that means putting care and purpose into our hiring process, providing meaningful development and training opportunities for our team members, and living our core values every day.

    CareerPlug is proud to be an equal opportunity employer committed to fostering a diverse team. Our leadership takes responsibility for creating a safe and welcoming environment built on inclusion and respect for all.Who are we looking for?We are looking for an Email Marketing Specialist to create meaningful client communications and drive product adoption and engagement. You will work closely with our Product Marketing and Client Engagement managers to take a data-driven approach to creating content for CareerPlug users on how to use the product, including how to use new features and best practices to get the most value out of their account. The goal is to drive product engagement, increase expansion revenue, and reduce 1x1 support interactions.

    Who are you? You are above all a strong writer. This is primarily an executor role, with growth potential to take on more ownership and strategic influence of our client communications. Ideally you will have worked in one or two writing/marketing roles previously with an understanding of best practices. Bonus point for working in a SaaS company and on a small team.

    Responsibilities:

    Write content for automated, effective client email campaigns

    Support day-to-day management of client email campaigns including email updates, new content, monitoring, and reporting

    Manage client email tool to configure and send off email campaigns

    Work with the Product Marketing Manager and Engagement team to design and launch A/B tests to improve product marketing email performance

    Collaborate with Marketing, Product, and Client Experience teams to successfully launch new products & features to the client base

    Special writing projects as needed, for example, contributing to the help center, writing blog posts, or proofing content for other departments

    Qualifications:

    Excellent writer and copyeditor

    Previous experience (1-3 years) in marketing/content writing position preferred

    Familiarity with HTML is a plus

    Analytical / data-driven mindset

    Self-motivated with a strong work ethic

    Comfortable working on a fully remote team

    Benefits:

    Unlimited PTO (with minimums!)

    Employer Paid Health Insurance

    Dental & Vision Insurance

    401(K) Employer Match

    Work from Home (we all work remotely)

    100% Employer Matched Donations

    Compensation: This role pays $55,000 base salary with an additional $5,000 annual bonus (paid out quarterly based on company revenue and team goal attainment) for a total on-target compensation of $60,000.

    A note on COVID-19 & Remote Work:

    As of March 2020, our Austin-based team has been working fully remote. We have transitioned to a Remote First company forever and will have a reduced office space in Austin in the future (earliest Summer 2021 depending on current health & safety guidelines). This role may be filled by either an Austin resident or as a fully remote role for any U.S.-based candidate.