ESSENTIAL PURPOSE: To oversee and manage sales and catering staff to ensure maximum revenue, editorial coverage and marketing opportunities are achieved. To prospect for new business while maintaining existing accounts to meet and exceed revenue goals that have been outlined by management

ESSENTIAL DUTIES: The following reflects management’s definition of essential functions for this job but does not restrict the tasks that may be assigned. Management may assign or reassign duties and responsibilities to this job at any time due to reasonable accommodation or other reasons.

Maintain and promote a teamwork environment with effective and clear communication amongst co-workers.

Ensure best client service is being made available through communication amongst the team, cross-training within the department, and appropriate office coverage.

Set example through professionalism, friendly attitude towards clients and co-workers, timely response to client and co-worker needs, and observance of Sales Office standards.

Ensure the sales team shares these same ideals.

Have “open door” policy for open communication within department.

Provide opportunities for cross-training, development and growth.

Be familiar with all areas of the sales department (cross-trained) in order to best service client.

Perform necessary supervisory functions to effectively and efficiently manage personnel assigned.

Determine the standards of performance as a basis for review progress of sales department members.

Ensure hotel meets or exceeds budgeted goals.

Follow company cross-sell procedures.

Utilize company database to determine geographic areas for travel agent calls while maintaining top and existing travel agent accounts.

Organize travel agent month and travel agent appreciation rates for slow months.

Solicit PR, travel agent and other business through personal calls, trips and networking.

Maintain and expand targeted media lists/contacts.

Develop and send informative press releases to targeted lists highlighting all activities and promotions.

Actively participate in industry and civic organizations, serving as a representative of the company to enhance our knowledge of local operations and activities.

Maintain and expand Corporate Incentive Program via direct mail, personal visits and phone calls with participants and potential clients to ensure program’s success.

Continue to develop and educate self and staff.

Aid with group bookings, site inspections and visits as needed.

Work directly with the General Manager and sales team on the business plan, trimester plan and budgets.

Manage advertising, direct mail and sales budget, making appropriate recommendations for realignment, when necessary.

Monitor overall office workflow and make adjustments as necessary.

Yield rates on a weekly basis with the General Manager, Sales Manager and the Yield/Reservations Coordinator.

Oversee and ensure the update of the different websites and GDS

Generate and cross book sales leads

Monitor progress of the sales team

Responsible for training sales managers and department heads on appropriate aspects of Cross Selling.

Takes PRIDE in everything we do.

Takes OWNERSHIP of their actions and decisions.

Displays LEADERSHIP in our industry and our community.

Acts with INTEGRITY by being honest, trustworthy and doing the right thing.

Displays TEAMWORK by committing to common goals based on open and honest communication.

Delivers EXCELLENCE to our guess, our communities and to each other.