Chief Revenue Officer (CRO)

Docufree

Location: Metro Atlanta / Alpharetta, GA (On-Site)

Compensation: Competitive base (high $200Ks) + performance-based incentive + equity participation

Company Overview

Docufree is a high-growth, private equity-backed provider of unified SaaS and AI/HITL (human-in-the-loop) BPaaS platform and solutions that close the execution and governance gap in regulated document and data workflows.

The Company combines SaaS economics with a true services moat to deliver guaranteed, accountable outcomes for enterprise and mid-market clients in financial services, healthcare, legal, and SLED.

Docufree is entering a pivotal phase of accelerated growth through land-and-expand execution, national dealer network launch, and accretive M&A.

Position Overview

The Chief Revenue Officer (CRO) will lead and scale all revenue-generating functions, including enterprise sales, channel partnerships, marketing, and go-to-market strategy.

This executive will play a central role in scaling Docufree’s hybrid SaaS + AI/HITL BPaaS model while launching the national dealer network and integrating new acquisitions.

The CRO will partner closely with the CEO and private equity sponsors to drive predictable, scalable revenue performance and build a high-performing commercial organization.

Key Responsibilities

Revenue Leadership & Growth Execution

• Own and deliver against revenue targets, bookings, and pipeline growth
• Build and execute a scalable go-to-market strategy
• Drive expansion within existing accounts and new logo acquisition
• Establish forecasting discipline and revenue predictability

Enterprise Sales Leadership

• Lead and scale a high-performing enterprise sales organization
• Drive complex, multi-stakeholder sales cycles
• Refine value-based selling approaches
• Optimize sales processes and performance metrics

Channel & Partner Strategy

• Design and execute a channel sales strategy
• Build relationships with partners, resellers, and integrators
• Develop partner enablement programs
• Drive indirect revenue growth

Marketing Leadership

• Lead the marketing function and strategy
• Drive demand generation and brand positioning
• Optimize marketing spend and vendor relationships

Product & Market Alignment

• Align offerings with market demand
• Translate customer needs into enhancements
• Support positioning as a tech-enabled solutions provider

AI & Innovation Integration

• Incorporate AI into go-to-market strategy
• Position platform within AI-enabled landscape
• Enable sales team to communicate AI value

Leadership & Team Development

• Recruit and develop top talent
• Foster accountability and performance culture
• Align compensation with growth objectives

Candidate Profile

Experience

• 15+ years in enterprise sales and revenue leadership
• Experience as CRO, EVP Sales, or similar
• Experience with ERP, HCM, CRM platforms (SAP, Oracle, etc.)
• PE-backed or high-growth environment experience
• Channel/partner model experience
• Regulated industry experience

Capabilities

• Deep understanding of enterprise sales cycles
• Ability to sell complex SaaS + services solutions
• Strong financial and operational discipline
• Strategic and execution-oriented mindset
• Ability to work with executive leadership and boards

Personal Attributes

• High credibility with enterprise clients
• Strong leadership presence
• Results-driven and accountable
• Adaptable in high-growth environments