Job Description

WHAT IS CLICKMINDED?

ClickMinded is the digital marketing training platform you didn't know you need. We create world-class online courses on digital marketing that companies use to train up their teams every day. Companies like Grammarly, WeWork, Volvo, StitchFix and 10,000 other folks you may not have heard of (yet).

We are on a mission to get 100,000 people trained on the ClickMinded curriculum, and we go to work every day against some of the most competitive digital marketers in the game.

That’s where you, the digital marketing manager, comes in.

ABOUT THIS JOB

This job is all about increasing traffic, leads and sales across every major digital marketing channel we optimize for. This requires experience and interest in learning many different channels and stages of the funnel. For us, that looks like:

• Top of Funnel: Content Marketing & Organic Search (SEO)
• Middle Funnel: Email Marketing & List Building, Opt-In Rate Optimization
• Bottom Funnel: Pricing Optimization, Webinar Optimization (Registration Rate, Attendance Rate, Conversion Rate)

If you stroll around the Internet constantly mocking bad digital marketing, or viewing the source code on web pages because you want to understand what's going on under the hood, then stop what you're doing and apply right now.

DAY-TO-DAY, YOU'LL BE:

• Running digital marketing and growth operations at ClickMinded (lucky for you, it's literally our job to teach this stuff well, so expect a massive library of well documented SOPs • Creating, destroying and optimizing digital marketing tactics at each stage of the funnel • Getting a crystal-clear understanding of our customer avatars (and conducting user persona studies if you think we need to shift our strategy) • Managing a small team within the next 6 months

This is a unique role that requires someone with both substantial experience doing digital marketing, but also an insatiable desire to learn even more. The ideal candidate has:

• At least 2+ years doing some form of digital marketing
• A baseline understanding of content marketing, SEO, web analytics, email marketing & paid ads (Adwords & Facebook), along with a DEEP understanding of at least 2 of those channels
• A deep understanding and familiarity with the eCommerce funnel
• A shoot-first-ask-questions-later mindset, with a bias towards speed and a relentless focus on falsifying hypotheses over getting things exactly perfect

PAY & BENEFITS

• Competitive salary based on experience
• Ability to run aggressive experiments on a large, responsive user base
• Unlimited learning and development budget for everyone on the team 

We are looking for a self-directed person that wants to take ClickMinded to the next level. Send us a message if you think this is a good fit.