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Content Marketing Associate

Peanuts Worldwide

Content Marketing Associate

New York, NY
Full Time
Paid
  • Responsibilities

    Job Description

    • Drive Peanuts’ organic social strategy, collaborating with Digital Marketing Manager on brand campaigns
      • Prepare and manage weekly social media calendar
      • Program and post graphics and videos to channels
      • Work with Domestic and International teams to support licensees through social media, while maintaining good balance of “pure” and promotional content
      • Manage social media approvals for licensees
    • Support marketing partnerships with asset development, including activity sheets, graphics, toolkits, etc
    • Serve as point on 3rd party partnerships as assigned
    • Support the Marketing and Licensing Teams by maintaining up-to-date knowledge of Peanuts animated content, as well as legal restrictions
    • Track Apple content usage for licensees, ensuring it remains under legal limits
    • Manage clip license requests for promotional usage and cut clips for licensees as needed
    • Provide support and technical direction on Peanuts-led custom content (e.g. Take Care shorts, caption voice records, etc)
    • Support the Marketing & Communications team on major marketing tentpoles
  • Qualifications

    Qualifications

    • Progressive experience within a content marketing role
    • Proficient experience across the Microsoft suite of products
    • Proficient in Adobe suite (InDesign, Photoshop, Illustrator, After Effects)
    • Experienced in Final Cut Pro
    • Hands on experience managing social media: Facebook, Twitter, Instagram, YouTube, TikTok, and Analytics

    Additional Information

    Hybrid work

    Employees work in a hybrid model balancing collaboration in our office and remote work.

    What We Offer

    Working at WildBrain is more than a job — it’s the opportunity to join forces with extraordinary, insightful and imaginative people who will recognize your talents and encourage your professional growth and development in a work environment that promotes creativity and individuality. Some of the perks we have are private medical insurance, income protection, gym subsidy, bonus time off, employee share programmes, reduced summer hours and flexible & home working.

    Our Commitment

    Diversity and Inclusion are in our DNA. As a global leader in kids and family entertainment, we strive to reflect and honour the diversity of our audiences around the world. We believe that creating diverse and inclusive content & brands begins with fostering a culture of belonging at WildBrain. To us, a culture of belonging is one where we celebrate and welcome the diversity of all employees, stakeholders, and external partners and strive to create an environment where every individual feels valued, respected, and brings their authentic self to work.

    We demonstrate our commitment to this by striving to provide a supportive work environment and a corporate culture that welcomes and encourages equal opportunities for all employees. We recognize that people bring experience and talent that goes beyond the technical skills and requirements of a job. If you possess similar experience that is close to what we’ve listed here, we encourage you to please still consider applying. We strongly believe that diverse experience, transferable skills, and passion are key! WildBrain accommodates people with disabilities throughout the recruitment and selection process. Applicants are encouraged to make their needs known in advance if accommodation is required.

    About WildBrain

    At WildBrain we make great content for kids and families. With approximately 13,000 half-hours of filmed entertainment in our library – one of the world’s most extensive – we are home to such brands as Peanuts, Teletubbies, Strawberry Shortcake, Caillou, Inspector Gadget, Johnny Test and Degrassi. Our shows are seen in more than 150 countries on over 500 telecasters and streaming platforms. WildBrain’s portfolio spans all areas of the entertainment industry: WildBrain Studios, where we develop and produce hit animated and live actions series; WildBrain Television, which is composed of prominent kids’ television channels in Canada (Family Channel, Family CHRGD, Family Jr. and Télémagino); home to Peanuts Worldwide; brand management to some of the world’s most-loved kids brands; celebrated global licensing and distribution teams with WildBrain CPLG, and a leading children’s YouTube network in WildBrain Spark, one of the largest networks of kids’ channels on YouTube, with over 168 million subscribers.

    WildBrain is headquartered in Canada with offices worldwide and trades on the Toronto Stock Exchange (TSX: WILD). Visit wildbrain.com to learn more!

    About WildBrain: a parent company of Peanuts Worldwide

    At WildBrain we inspire imaginations through the wonder of storytelling. As a leader in 360° IP management, we are experts in content creation, audience engagement and global licensing, cultivating and growing love for our own and partner brands with kids and families around the world. With approximately 13,000 half-hours of filmed entertainment in our library—one of the world’s most extensive—we are home to such treasured franchises as Peanuts, Teletubbies, Strawberry Shortcake, Yo Gabba Gabba!, Caillou, Inspector Gadget and Degrassi. WildBrain’s mission is to create exceptional entertainment experiences that captivate and delight fans both young and young at heart.

    Our studios produce such award-winning series as The Snoopy Show; Snoopy in Space; Strawberry Shortcake: Berry in the Big City; Sonic Prime; Chip and Potato; Teletubbies Let's Go! and many more. Enjoyed in more than 150 countries on over 500 platforms, our content is everywhere kids and families view entertainment, including YouTube, where our network has garnered over 1 trillion minutes of watch time. Our television group owns and operates some of Canada’s most-viewed family entertainment channels. WildBrain CPLG, our leading consumer-products and location-based entertainment agency, represents our owned and partner properties in every major territory worldwide.

    WildBrain is headquartered in Canada with offices worldwide and trades on the Toronto Stock Exchange (TSX: WILD). Visit us at wildbrain.com.