Costa Del Mar Field Marketing Representative
Location: Miami, FL
Team: Field Marketing
Reports to: Costa Del Mar Team (functional); Community Manager, ThirdChannel (administrative)
Employment Type: Full-Time
ThirdChannel helps brands deploy their best advocates into the marketplace through a technology-first platform connecting brands, retailers, and field teams.
ThirdChannel is hiring a Field Marketing Representative to bring Costa Del Mar to life across a regional territory. We're looking for someone with genuine roots in outdoor culture who can execute retail programs, grassroots activations, and field events at a high level.
You will own retail relationships, brand activations, and community partnerships in support of Costa's mission to Protect What's Out There. Success looks like strong retailer engagement, a visible regional presence, and measurable impact on brand awareness and sell-through. You will be expected to build a strong pulse on your territory, identify the highest-impact opportunities, and proactively recommend ways to strengthen Costa's visibility, retailer engagement, community relevance, and sell-through.
Brand & Community Engagement
Serve as Costa's brand ambassador in market. Execute grassroots activations and build relationships with anglers, guides, water athletes, and local influencers.
Retail & Account Support
Visit wholesale, specialty, optical, and regional accounts regularly. Conduct product trainings, maintain merchandising standards, and support seasonal launches.
Product Education
Become a trusted expert on Costa's lens technology and sustainability story. Deliver engaging clinics and presentations to retail partners and consumers.
Events & Experiential Marketing
Lead setup, execution, and teardown of Costa activations including tournaments, trade shows, demos, and retail events. Capture consumer feedback and field recaps.
Conservation & Partner Activations
Support nonprofit and conservation partner activations aligned with Costa's mission. Cultivate community relationships that extend the brand's reach and purpose.
Market Intelligence & Field Reporting
Act as Costa's eyes and ears in market. Track retailer feedback, competitive activity, category trends, consumer behavior, and emerging community opportunities. Translate observations into timely, actionable reporting and recommendations for the broader Costa team.