Craft Brewery SOCIAL MEDIA & DIGITAL GROWTH MANAGER
Benefits:
401(k)
Bonus based on performance
Dental insurance
Employee discounts
Health insurance
Paid time off
Vision insurance
Belching Beaver Brewery and RTD CoPack are seeking a data-driven creative leader to oversee social media strategy across multiple beverage brands, four retail locations, and retail-distributed craft beer and RTD products.
Key Responsibilities: Own and execute social media strategy across multiple brands and locations Drive measurable growth tied directly to sales and retail performance Build, structure, and scale a formal internship program (including recruiting, training, and mentoring), potentially in partnership with local colleges Lead weekly strategy, creative direction, and analytics meetings Collaborate with Sales on retail displays, POS materials, and merch design Oversee clothing and lifestyle product creative direction Work directly with contracted artists on packaging, POS, and brand asset development Ensure brand consistency across digital platforms and physical retail channels
Data-Driven Expertise Required: Interpret engagement and conversion analytics Execute structured A/B testing strategies Track ROI on paid and organic campaigns Understand funnel strategy (awareness to conversion) Tie campaigns directly to retail sell-through and profitability
Ideal Candidate Confident, outgoing leader Creative yet analytically sharp Self-motivated and organized Comfortable managing multiple brands simultaneously Excited to help scale a growing beverage and lifestyle platform
This is a high-impact leadership opportunity with strong growth potential into a Director-level role. You will directly influence retail shelf presence, packaging design, merchandising, lifestyle branding, and product launches across an expanding beverage portfolio.