CROSS COUNTRY HEALTHCARE IS LOOKING FOR TOP TALENT TO JOIN OUR TEAM

Cross Country Healthcare is a national leader in providing innovative healthcare workforce solutions and staffing services. Our solutions leverage our nearly 40 years of expertise and insight to assist clients in solving complex labor-related challenges while maintaining high quality outcomes. We are dedicated to recruiting and placing highly qualified healthcare professionals in virtually every specialty and area of expertise. With more than 9,500 active contracts, our diverse client base includes both clinical and nonclinical settings, servicing acute care hospitals, physician practice groups, outpatient and ambulatory-care centers, nursing facilities, both public schools and charter schools, rehabilitation and sports medicine clinics, government facilities.

The Social Media and Communications Manager is responsible for developing and implementing creative content and strategies for various communication channels including social media, content marketing and public relations to support and promote the Cross Country Healthcare family of brands.  This individual will use their skills and experience to influence, monitor, enhance and direct conversations and perceptions among our target audiences and will work closely with the Brand Marketing Managers to develop strategic messaging that helps generate and convert leads, while building relationships with advocates and influencers, including publications and associations, and create opportunities for extended partnership and engagement.

• Develop and manage strategies across all company social media and communication channels in order to generate awareness, drive conversion and reinforce brand equity
• Work alongside the brand marketing team to create compelling strategic messaging
• Oversee development of content calendar and social-specific content production across all media channels, ensuring brand priorities are met
• Actively monitor and ensure rapid response communications to inquiries, comments, reviews and feedback across all social platforms
• Oversee efforts to increase both quantity and quality of our online reviews
• Build and maintain relationships with news organizations, online publications, bloggers, social media influencers and industry partners securing brand enhancing coverage and promotion
• Manage and maintain a library of content assets that speak to target audience and drive engagement
• Track, analyze, and report performance of communications efforts and initiatives continuously and make adjustments as necessary to maximize performance

Required Skills

• Strong business acumen and ability to deliver creative, strategic content
• Stellar communication, writing and editing skills, with attention to detail
• Demonstrated ability to work well under pressure and manage multiple projects simultaneously
• Ability to work independently and collaboratively with an entrepreneurial mindset
• Proven and successful track record in developing internal and external relationships
• Strong strategic thinking, planning, researching and writing skills
• Experience measuring and making recommendations using performance measurement tools and metrics

Required Experience

• Bachelor's degree in Communications, Marketing, Public Relations
• 7-10 years of relevant professional experience in Public Relations, Content Marketing and Social Media

BENEFITS 

Cross Country Healthcare offers a competitive compensation and benefits program including: Medical plan, Dental plan, Life insurance, Disability plan, 401(k) plan and Tuition Assistance 

CROSS COUNTRY HEALTHCARE IS AN EEO EMPLOYER - M/F/ VETERAN/DISABILITY

• Strong business acumen and ability to deliver creative, strategic content
• Stellar communication, writing and editing skills, with attention to detail
• Demonstrated ability to work well under pressure and manage multiple projects simultaneously
• Ability to work independently and collaboratively with an entrepreneurial mindset
• Proven and successful track record in developing internal and external relationships
• Strong strategic thinking, planning, researching and writing skills
• Experience measuring and making recommendations using performance measurement tools and metrics