Job Description
The Cricut Creative Department is a multi-faceted team of dreamers and doers who bring the Cricut brand to life through exceptional creative content. This in-house team turns business strategy into visual reality with best-in-class, forward-thinking solutions that consider the full scope of consumer touchpoints. The team is comprised of four key areas: Design, Copy, Project Design, and Operations. Together, their work helps people lead creative lives.
The Creative Department’s Operations Team is a highly-collaborative group of project managers who shepherd creative requests from inception to launch and beyond. This team ensures Marketing requests are considered fully integrated across all consumer touchpoints, with all relevant information ready to be briefed to the respective Creative teams. They own all processes and workflows and are accountable for scoping work, building timelines, facilitating meetings, and more – all in support of enabling the Creative team to produce their best work.
We’re seeking a talented creator to conceive, shoot, and edit high-quality content featuring Cricut both as a brand and an ecosystem of products. This role blends creative storytelling and hands-on video production to build authentic brand content for social (primarily YouTube), paid ads, website, and other support channels.
Key Responsibilities
Concept & Script: Brainstorm short-and-long form UGC ideas weekly—crafting storyboards, scripts, hooks, captions, and hashtags.
Shoot & Edit: Film DIY-style tutorials, product demos and unboxing videos with Cricut tools/materials. Record on-camera narration or voiceover, and polish content using Premiere Pro, Final Cut, CapCut, or similar.
Cross Team Collaboration & Handoff: Align with content marketing teams to deliver content tailored to YouTube and other ad platforms as well as cricut.com.
Archive & Asset Management: Organize media files and adapt content for future use. Partner with DAM Manager to ensure files are uploaded, catalogued, and managed appropriately.
Qualifications
1–2 years of experience producing, shooting, and editing UGC or ecommerce video content end-to-end
Proficiency in short-form storytelling, scripting, and copywriting
Strong video editing skills (Premiere Pro, CapCut, Final Cut, etc.)
Familiarity with social/ad specs across TikTok, Meta, YouTube platforms
Reliable project management and excellent communication
Must be hands-on and crafty - knowledge about Cricut machines, materials and projects you can make are a big plus!
Some experience in motion graphics or graphic design
Unboxing/demo video production experience
Previous UGC or influencer collaborations
Background in copywriting for scenes, captions, ad headlines, and video titles
Social media presence or community engagement track record
How to Apply
Additional Information
We’ve got you covered
At Cricut, we take care of our people. You'll also get exclusive employee discounts—and best of all, you’ll be surrounded by some of the most talented and creative individuals out there.
A Quick Note Before You Apply…
Cricut is in a powerful chapter of transformation. We’re evolving fast—refining our strategy, growing our teams, and raising the bar across the board. This is an incredible opportunity for the right kind of person—but it’s not for everyone.
We’re looking for A players —people who don’t just meet expectations, but consistently exceed them. If you thrive in dynamic environments and find joy in turning challenges into momentum, keep reading.
Here’s what makes someone a great fit for this role (and for this moment at Cricut):
You have a bias for urgency.
You don’t wait for perfect clarity to take action—you start, learn, and adjust. You believe that speed matters, especially when paired with thoughtfulness. You ask: “What can move forward today?” and push past inertia.
You set high standards—especially for yourself.
You’re proud of your work and protective of your reputation. You take ownership, deliver quality, and don’t cut corners. You hold yourself accountable without waiting to be asked.
You stay focused when things are moving fast.
You can identify what really matters and don’t get distracted by noise. You prioritize well, and manage your time wisely.
You collaborate like a pro.
You elevate the people around you, communicate clearly, and give thoughtful feedback. You’re low ego, high output—and your team loves working with you.
One More Thing (It’s a Big One):
This role is in-office at least 3–4 days per week.
We believe that real collaboration, innovation, and culture are built face-to-face. If you’re energized by working alongside smart, kind, creative people—and enjoy those unplanned hallway conversations that spark great ideas—you’ll love it here.
If you’re looking for a fully remote role, this likely isn’t the right time or place. But if you’re excited by challenge, purpose, and building something better, we’d love to hear from you.
Let’s make something amazing—together.
What to Do Next: Please attach your resume, cover letter and/or include links to your portfolio or other social presence. If you want to show your super powers in other ways – include that information too. You can be sure that Cricut® is an employer who values individuality, equality and diversity, so tell us what you’re all about. If you are a Maker or a DIY enthusiast, whether you think you are a good one or not, we would love to hear about it when you send us your information.
Cricut® is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. This position is contingent on successfully completing a Criminal Background Check upon hire. Cricut participates in E-Verify.