Job Description

Crisp Results is a leader in performance based marketing solutions, and works with some of the largest brands in the world. Encompassing several large verticals, we leverage our internally owned digital properties and technology to garner interested consumers for our customers. Our marketing outreach spans across multiple verticals, including: healthcare, insurance, financial products and consumer products.

We are looking for an experienced Marketing Research Analyst/Specialist to own full P&L responsibilities on some of our flagship sites. Our ideal Marketing Research Analyst/Specialist thrives in a dynamic, performance-driven environment where agility and innovation are prized. The experienced Marketing Research Analyst/Specialist will operate and grow Crisp owned & operated websites, which includes taking full responsibility for optimization, strategic direction, marketing strategy, content strategy, traffic growth, user engagement and total website performance.

RESPONSIBILITIES:

• Define, implement and optimize website design, technical performance and content strategy to achieve optimal search rankings, user conversion and business objectives
• Own the strategic direction for a portfolio of highly competitive websites in the education vertical
• Execute tactical initiatives on portfolio of websites based on analysis of site performance, market opportunities and SEO best-practices/industry developments
• Drive variety of web production projects leveraging cross-vertical teams of dedicated internal resources: designers, developers, engineers, editors, social media marketers
• Optimize conversion across a portfolio of web properties (traffic, conversion, revenue, product quality, user engagement, technical site performance)
• Manage all aspects of website operation and growth, from campaign conception through development and execution, to performance evaluation and iteration/improvement cycles
• Own competitive analysis for portfolio of online properties— not only identifying high-growth and high-revenue opportunities, but taking the lead on executing them, measuring them and optimizing their performance at your properties

REQUIREMENTS:

• BA/BS required, preferably in Business, Computer Science, Engineering, or related field (MBA preferred)
• QUANTIFIABLE tactical SEO experience, preferably in lead generation
• PROVEN in-depth knowledge of all major online paid marketing platforms: google adwords, facebook, bing, etc
• PROVEN experience working with publishers and affiliate networks
• PROVEN experience with SEO analytics tools a plus
• 4+ years of web property management experience preferred
• Ability to manage multiple projects, prioritize and meet tight deadlines in a fast-paced environment

PERSON SPECIFIC SKILLS

• Curious, creative and interested in pushing online marketing forward
• Pressure-tested analytical skills, specifically the ability to translate results into actionable initiatives
• Skilled at prioritization, requirements gathering, data-driven decision-making
• Self-driven, entrepreneur with a high sense of urgency and a detail-oriented work ethic

Company Description

Crisp Results mixes data, design, technology, & innovation to create the perfect blend of acquisition solutions, at scale, for the world’s largest brands. Our solutions are all performance based, which guarantee results for our advertisers. By using stringent qualifiers to deliver consistent results, our advertisers can count on our quality. With many filtering and scheduling options, we strive to meet the needs of every advertiser. Every vertical we enter is done so strategically, with the sole purpose of scaling. Competitive pay, health/dental/vision, 401k w/ employer match, flex work hours, paid vacation, unlimited TO policy, free snacks and drinks, company outings, frequent in-house celebrations, and much more!