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Media Planner /Remote option

Crossmedia

Media Planner /Remote option

Los Angeles, CA
Full Time
Paid
  • Responsibilities

    Job Description

    We’re hiring a bright cross-channel Media Planner to manage day-to-day responsibilities in our New York office.  The role covers media planning and buying from A to Z – target analysis, plan development, client management, media partner negotiations, program execution & optimization and champions integration and strategy.

    You should have 1-2 years of agency experience and thrive in a fast paced, entrepreneurial environment. You’re truly passionate about advertising, have strong analytical, presentation and multi-tasking skills. You’re diligent, resourceful, and should like coming up with solutions to the impossible. And, you should be comfortable in a casual and collaborative environment where the structure is loose, the only limitations are your own. 

    DAY TO DAY: 

    • Media Plan development (strategy and tactical approach) and Cross-channel knowledge
      • understanding the role of each channel (traditional, social, sem, display/programmatic) individually and as part of an overall media mix and how each channel operates (planning process, how do they buy, how is it different than other channel
    • Strategic thinking. Coming prepared with solutions to address client and team needs. 
    • Measurement – Should understand what different forms of measurement are available and how to determine which is the best solution for a client. 
    • Day to day client contact with handling inquiries, sharing points of view, formal presentation experience. 
    • Vendor experience with RFP process and negotiations 
    • Work with billing/client accounting team on monthly billing 
    • Weekly campaign recaps and monthly reporting and optimization recommendations 
    • Training Assistants – mentor and partake in your assistant’s development. 
    • Detail Oriented – turning over accurate and complete work that is reviewed by Supervisor to be shared with clients. 
    • Be proactive/take initiative. Lead the planning/partner selection with supervision. 
    • Involvement with other agency projects - new business, cultural or training initiatives, etc..
    • Tools: Freewheel/Strata and Adazzle, Nielsen, Kantar, MRI, Simmons, Telmar, YouGov, Datorama

    THE EXPERIENCE:

    • It’s more than just doing the job, it’s about doing things the right way and living our values of Trust, Reason and Happiness, day-in and day-out.
    • Our culture is of the upmost importance and we lead with a genuine and authentic approach
    • A place to find your purpose and grow your career. Your success is our success.
    • Twice year reviews and career path planning
    • Training programs
    • Culture and diversity participation
  • Qualifications

    Additional Information

    BENEFITS INCLUDE:

    • Casual work environment, fully funded healthcare options, open/flexible PTO, generous maternity/paternity leave, 401(k) with company match program.

     

    All your information will be kept confidential according to EEO guidelines.