Job Description

DYODE DOESN’T JUST DO E-COMMERCE; WE DO COMMERCE EVERYTHING. AS A FULL-SERVICE E-COMMERCE AGENCY, WE WORK HANDS-ON WITH CLIENTS ON DEVELOPMENT, STRATEGY, DIGITAL MARKETING, OPERATIONS, AND MORE. WE DISLIKE STUFFY AGENCIES AS MUCH AS YOU DO, WHICH MEANS THAT WE WORK WITH OUR CLIENTS TO BUILD A RELATIONSHIP THAT’S UNIQUE TO EACH E-COMMERCE BUSINESS. FOUNDED BY TWO FORMER HEADS OF E-COMMERCE, OUR TEAM OF EXPERIENCED EXPERTS KNOWS THE INS AND OUTS OF THE INDUSTRY AND ARE COMMITTED TO LENDING OUR EXPERTISE TO BUILD OUR CLIENTS AN EFFECTIVE AND PROFITABLE BUSINESS.

WE ARE CURRENTLY LOOKING FOR AN EXPERIENCED DIGITAL MARKETING MANAGER TO JOIN OUR TEAM. 

RESPONSIBILITIES:

• Manage execution of marketing campaigns across multiple channels for multiple clients
• Manage Google Ads campaigns from start to finish, in line with budget expectations and desired KPIs
• Drive testing, reporting, case studies, analysis, and optimization on performance to identify key levers and opportunities for improvement
• Analyze KPI’s, generate reporting, and present to clients on a recurring basis
• Partner with internal and external teams to roll out marketing campaigns across Google Ads, Facebook Ads, email and SMS channels
• Act as main account manager for clients, including: creating agendas and notes for meetings, updating clients on performance on all channels, and working in tandem with internal resources to delegate tasks associated with other channels
• Maintain up-to-date knowledge of SEM and digital marketing methodologies, best practices, and processes

QUALIFICATIONS:

• 2+ years of experience managing Google Ads accounts/campaigns for ecommerce businesses
• Planned & executed full funnel campaigns with emphasis on driving sales revenue
• Understanding of appropriate KPI's for each funnel stage
• Foundational knowledge of all marketing channels with the ability to speak to them individually (Google Ads, Facebook Ads, Email Marketing, SMS Marketing, SEO, Youtube, Display, etc.)
• Experienced with online monitoring and tracking tools, including Google Analytics
• Strong problem-solving skills and ability to implement changes rapidly that positively impact marketing performance
• Excellent oral and written communication skills
• Strong organizational and time management skills with the ability to multitask
• Highly motivated, resourceful, and self-directed with the ability to deliver under pressure
• Ability to be detail-oriented while seeing trends, themes, and macro-impacts
• Strong knowledge base of the overall online and digital marketing realm
• Platforms include: Google Analytics, Shopify, BigCommerce, Klaviyo, RetentionScience, Google Ads, Facebook Ads, Bing/Microsoft Ads, AdRoll, Criteo, Attentive SMS, SMSBump

Company Description

DYODE offers a range of services targeted toward brands looking to reach the next level. We don't do e-commerce; we do commerce everything. As a full-service consultancy, we work hands-on with clients to advise on strategy, marketing, creative, technology, and operations. We dislike stuffy agencies as much as you do, which means that we work with our clients to build a relationship that's unique to each e-commerce business. Founded by two former heads of e-commerce, our team of experienced experts knows the ins and outs of the industry and are committed to lending our expertise to build our clients an effective and profitable business.