We're hiring a STRATEGY & ANALYTICS ASSOCIATE responsible for day-to-day community management, publishing, social listening, and analytics support for clients. This is a hybrid role, dually reporting into our community management and analytics functions. The role will be heavily focused on social media, with the opportunity for exposure to broader digital channels (web, paid search, paid media), particularly within reporting.
HOW CAN YOU TELL IF THIS ROLE IS RIGHT FOR YOU?
IF YOU ARE:
An entrepreneurial thinker, creative problem-solver, effective communicator, and a true team player. You’re known for tackling even the most complex challenges with a passionate, ‘can-do’ attitude, always assuming positive intent in your interactions with teammates and with clients. And you believe that, at the end of the day, ideas are only as good as their execution.
IF YOU HAVE:
Experience owning social media community management for consumer brands with over 500K followers.
Experience working at a digital marketing agency or for a Fortune 1000 client.
Experience creating social listening queries and reports.
Knowledge of social media and analytics best practices, tools, and technologies.
A skillset that flexes across the analytical, creative, and strategic.
A strong sense of what questions to ask clients or internal team members.
Advanced written and oral communication skills, both to clients and internally.
Solid PowerPoint skills to support the creation of visually strong presentations.
AND IF YOU’RE REALLY GOOD AT:
Owning and executing the content workflow across a client’s social media platforms, including organizing, managing, scheduling, and publishing content.
Monitoring audience conversations across a client’s social media platforms.
Responding to consumers in real-time in the right voice and tone and within stated brand guidelines.
Staying current on social trends and identifying engagement opportunities both in the social media space as a whole and within the client’s industry.
Proactively identifying conversations to insert brands in authentic and meaningful ways through social listening.
Performing social listening and community monitoring to gauge category trends and garner competitive intelligence that would inform client recommendations.
Developing response matrices and community management process and best practices.
Developing crisis management plans to identify and elevate brand issues as needed.
Applying close attention to detail in managing a social community and tagging responses.
Analyzing channel performance using quantitative and qualitative data.
Developing insights reports which tell stories using data.
Learning new tools for social media and analytics management.
Taking the initiative on workstreams and having a high degree of accountability to delivering the best work and on time.
Identifying issues that need to be escalated and doing so promptly.
Addressing client or internal questions in both in-person and written scenarios.
Supporting the creation of client-facing POVs with an emphasis on both platform updates and client implications.
...WE’D LOVE TO MEET YOU. APPLY TODAY!
BENEFITS
Join an award-winning team, named one of Ad Age’s 2021 Best Places to Work, the recipient of a 2020 Ad Age Small Agency of the Year Award (Silver, Southeast), and consecutively listed in Adweek’s 100 fastest-growing agencies (2019, 2020).
Comprehensive health & wellness benefits and generous paid time off
Paid Parental and Adoption/Caregiver Leave
Continuing Education stipend
Company-wide social events like Happy Hours, retreats, and more! (We're remote for now, but keeping the human connection alive with socially-distanced team events.)
Wellness Fridays
On-site cafe with barista on staff in addition to complimentary snacks and beverages
Dog-friendly office in Old Fourth Ward with direct access to the BeltLine
WHO WE ARE
We are a close-knit company of deeply driven, passionate, innovative thinkers, makers, and doers. We’re looking for another stellar addition to our STRATEGY team to help us cultivate ideas that strengthen our client offerings, win more awards, and achieve our goal to be the most compelling agency Atlanta has ever seen.
Dagger is a full-service creative agency leading the way in Atlanta. Driving clients’ business outcomes with a nimble, media-company mindset, we innovate new ways to capture attention by distributing valuable content across media. Butter.ATL, Dagger’s in-house media company (a 2020 Webby Award honoree), is Atlanta’s definitive culture channel and a sought-after stage for the city’s cultural icons. Equipped with in-house content production capabilities, Dagger offers brand and content strategy, storytelling, campaign thinking, media connections, and more.