Job Description
Our strategy team is made up of creative, digitally-minded marketers who understand people as much as they understand business and brands.
We’re currently searching for a strong, seasoned Brand Strategist to help lead our clients into this brave new digital world.
HERE’S WHAT YOU’LL DO:
- Identify and articulate compelling consumer insights
- Monitor cultural, social, attitudinal, and behavioral trends and perceptions
- Lead creative brief development, including business challenge sessions
- Lead and conceive concept development for communications and upstream opportunities
- Develop and participate in qualitative and quantitative insight and target understanding
- Audit and extract insights from secondary info sources
- Provide ongoing inspiration for creative communications and business problem-solving ideas
- Partner with creative teams
- Interact with brand manager level client
HERE’S WHAT WE’RE LOOKING FOR:
- You have at least 3 years of experience at an agency in strategic brand planning.
- You’re a consumer and trend expert that transforms strategic targets into initiative targets.
- You love high-concept initiatives which go beyond tasks and brands assigned.
- Your proficiency in planner skills & knowledge has been demonstrated in varied assignments.
- Your expertise is brand building, marketing, and advertising/content strategy.
- You’ve worked in some combination of CPG, tourism, utilities, healthcare/pharma, and/or finance.
- You have strong communication skills, a charismatic personality, and powerful presentation skills.
- You have experience developing qualitative and quantitative research.
WHY YOU’LL LOVE LUCKIE:
- Luckie people are smart and nice.
- We've been around for almost 70 years, and only getting better with age!
- We’re a forward-thinking, innovative organization that is continually looking for ways to invest in our people, practices, and technology.
- Our core values include curiosity, tenacity, and always doing the right thing.
- We offer competitive pay from freelance to full-time.
- Full-time team members have access to great benefits including medical, dental, vision, 401(k), generous paid time off (starting at 15 days per year), a flexible holiday / volunteer day, and 11 company-paid holidays. That's a minimum of 27 paid days off per calendar year!
- In-office perks include free snacks, happy hour, and a pet-friendly environment filled with fun, talented people.
- Plus ongoing training & career development opportunities. We love to promote from within!