Job Description
The Head of US Commerce & Retail Media will lead a dynamic, highly collaborative, growth-oriented capability team that sits within dentsu Media’s investment management and activation group, which services all three of dentsu’s media agencies: Carat, dentsu X, and iProspect. As the head of this fast-growing media practice, the Head of US Commerce & Retail Media will play a critical role in defining dentsu Media’s holistic commerce & retail media vision and strategy, while delivering excellence in all media planning, buying, and investment operations – both current and future. This role sits at the intersection of modern media. To bridge dentsu’s buy-side (on-site and off-site), sell-side, and in-store retail activities, the EVP will also sit on the leadership team of dentsu’s Retail Media Solutions group, which encompasses dentsu’s retail sell-side practice. This position will report to the Head of Search & Commerce, with a dotted line to the Head of Retail Media Solutions.
Qualifications
1. VISION & STRATEGY
• Actively participate in the development and communication of dentsu Media’s forward-looking vision for commerce and retail media.
• In alignment with the agency’s overall goals & business objectives, define and deliver the holistic commerce & retail media strategy, inclusive of onsite and offsite media.
• Identify emerging trends, technologies, and opportunities in commerce & retail media to stay ahead of the curve and shape agency priorities, perspectives, and solutions.
• Champion innovation efforts spanning all aspects of the practice, from ideation through execution, bringing first-to-market solutions, tools, and processes to remain at the forefront of the retail industry.
2. CAPABILITY / TEAM LEADERSHIP
• Manage a large, distributed team of strategic leaders and practitioners within the network, fostering a culture of innovation and collaboration that encourages continuous learning and improvement.
• Recruit (and retain) top talent that possesses the expertise needed to deliver on the vision.
• Oversee the implementation and execution of best-in-class commerce and retail media planning and buying, with an emphasis on operational excellence and customer-centricity.
• Run a profitable and operationally-sound business that is well-positioned for growth into the future.
• Support business development efforts and play a key role in new & organic growth; maintain executive level visibility into growth pipeline.
3. CROSS-FUNCTIONAL COLLABORATION & INTEGRATION
• Navigate a highly matrixed organization with several ‘hands” touching commerce and retail across the network.
• Build strong relationships with internal stakeholders and cross-functional capability leaders to identify partnership, integration, and upselling/cross-selling opportunities.
• Collaborate with creative, analytics, and product teams to unlock and facilitate holistic commerce & retail solutions that address market & client needs.
4. PARTNERSHIPS
• Manage and grow strategic partnerships with media vendors and technology partners to advance dentsu’s vision and create value for our organization and clients.
• In partnership with Trading teams, advise and lead Joint Business Plan (JBP) negotiations with relevant media partners and RMNs (Retail Media Networks).
5. CLIENT STEWARDSHIP
• Serve as primary point of contact for retail leaders within client organizations, gaining a deep understanding of their needs and providing tailored solutions. This includes C-level clients, retail media leaders, and Retail executives that own the core partnerships, and relationships with retailers (controlling distribution, merchant strategies), etc.
• Conduct regular client reviews and meetings to assess client satisfaction and address any concerns or issues.
• For key client accounts, provide exec-level guidance on integrated media planning efforts such as budget allocations, on-site and off-site buying strategies, closed loop analysis, and more.
Required Experience:
• 3+ years’ experience either working for a Retail Media Network or a Brand executing retail media
• 5+ years’ experience in professional services
• 15+ years’ experience in digital marketing
• Proven track record of converting retail media into business results
• Demonstrable knowledge of the US retail environment, including the AdTech required to execute retail media advertising
• Demonstrated success in building and managing complex business processes across multiple internal teams in a high-growth environment
Additional Information
Employees from diverse or underrepresented backgrounds encouraged to apply.
Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact recruiting@dentsuaegis.com if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying. #LI-CA1
About dentsu
Dentsu is the network designed for what’s next, helping clients predict and plan for disruptive future opportunities in the sustainable economy. Taking a people-centered approach to business transformation, dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society.
https://www.dentsu.com/
https://www.group.dentsu.com/en/
We are champions for meaningful progress and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all.
Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact your recruiter if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.