Digital Analytics Manager

NYC IT Inc

Digital Analytics Manager

New York, NY
Full Time
Paid
  • Responsibilities

    MANDATORY SKILLS/EXPERIENCE Note: Candidates who do not have the mandatory skills will not be considered.

    1. 8 years reporting, and technical background Experience with Google Analytics (GA360, GA4), and Web tag managers (GTM, Tealium)
    2. 4-5+ years’ experience managing enterprise-class web analytics platforms (e.g., Google Analytics 360, GA4, Web Trends); expertise with web analytics platform migrations highly valuable
    3. Proficiency developing custom reports, advanced segments, and complex goals, and the interpretation and presentation of findings
    4. Intermediate Excel skills and an ability to integrate disparate data sets into clear, concise reports and insights
    5. Strong communication skills to collaborate with leadership, experts and decision makers
    6. Knowledge of agile ways of working and modern software development practices

    DESIRABLE SKILLS/EXPERIENCE:

    • At least 8 years of digital software development • Passion for optimizing for best user experience using data and evidence • Experience with A/B and multivariate testing techniques and best practice