Job Description
Domino’s Pizza is seeking a Digital Marketing Content Coordinator to manage the development and optimization of content that powers personalized and owned media experiences across CRM and digital marketing channels. This role will be vital in unlocking Domino’s significant data advantage and accelerating impact of digital channels to drive topline business growth by deploying relevant, high-value consumer messaging experiences across channels.
Content Strategy Management & Execution (55%)
- Lead content intake discussions, helping partners refine needs, clarify requirements, and translate business objectives into actionable creative briefs (including design specifications, messaging hierarchy, audience/segment details, and creative focus).
- Provide recommendations on content approaches based on channel best practices, audience insights, and previous campaign learnings.
- Collaborate with cross‑functional teams to improve message relevance, asset usability, and content performance.
- Manage end‑to‑end content development across multiple workstreams, ensuring requirements, timelines, and quality expectations are consistently met.
- Partner closely with internal stakeholders and agencies including creative teams to ensure all content aligns with brand standards, adheres to legal requirements, and supports personalization and product strategy goals.
Asset Governance & Operational Support (45%)
- Establish repeatable, efficient processes for content creation, review, and delivery — identifying opportunities for workflow optimization and driving continuous improvement.
- Maintain clear, structured project communications so all teams remain aligned on scope, status, changes, and launch readiness.
- Independently manage complex project plans that encompass multiple partners, creative rounds, data/segment dependencies, and channel-specific constraints.
- Manage the structure, organization, and long‑term integrity of the content library, including version control, naming conventions, tagging, metadata hygiene, and archival processes.
- Implement and enforce standards for asset storage and documentation to ensure assets are easily searchable, consistently organized, and audit‑ready.
- Support administrative processes, including vendor invoicing, SOW renewals, and supporting documentation for legal or procurement workflows.