Digital Marketing Manager – Home Appliances

Judit Inc

Digital Marketing Manager – Home Appliances

Plano, TX
Part Time
Paid
  • Responsibilities

    About This Opportunity
    Judit Inc. is hiring on behalf of one of our largest clients — a global technology leader in consumer electronics, semiconductors, and mobile communications. This is a temporary, contract position: you’ll be employed by Judit Inc. and work directly alongside our client’s team.

    The description below is our client’s overview of the background, skills, and experience they’re looking for. If you meet most — but not all — of these, we still want to hear from you. Your Judit recruiter will walk you through the day-to-day work, schedule, pay, and contract length before anything moves forward.

    What you’ll do
    You’ll lead creative development and the online shopping experience for assigned home appliance categories, working with creative agencies and the digital, e-commerce, CRM, paid, social, and retail teams. You’ll keep messaging consistent from first click to store shelf, run promotions that drive sell-through, and use KPIs to shape what comes next.

    • Lead end-to-end creative development for assigned home appliance categories: write clear briefs, manage agency workflow and timelines, and run internal reviews so creative lands on strategy and on schedule
    • Own the consumer experience on the brand’s e-commerce site with the demand generation, digital, and e-commerce teams, finding ways to sharpen value propositions across the portfolio and drive conversion
    • Keep messaging, content, digital experiences, and in-store creative consistent across CRM, paid, social, and retail operations throughout the consumer journey
    • Develop and champion creative concepts that stand out from competitors, and serve as the main contact for creative agencies so assets stay consistent across every owned channel
    • Lead strategic promotions across multiple lines of business that drive sell-through, and turn results into clear, executive-ready presentations
    • Find process and efficiency improvements in digital workflows as the team grows
    • Track and analyze KPIs across marketing tactics to show what’s working and guide the next round of creative and promotional decisions

    What you’ll bring

    • Bachelor’s degree in marketing, business, or communications/advertising
    • 4–5 years of directly applicable brand and product marketing experience, with a record of cross-functional collaboration and measurable business results
    • Digital go-to-market strategy experience, including activation channels and KPI measurement
    • Project management experience, including e-commerce sales activations
    • Experience managing creative agency relationships day to day: writing briefs, driving timelines, and reviewing work for quality and strategic fit
    • Understanding of UX and on-site functionality as they shape the consumer shopping journey
    • Experience managing creative asset workflows, including asset types, formats, and delivery across digital and in-store channels
    • Comfort working across CRM, paid, social, and e-commerce teams to align messaging and landing experiences
    • Clear, concise writing, especially creative briefs that inspire strong work
    • Stakeholder management skills and the ability to influence cross-functional leadership in a matrixed organization
    • Ability to track, analyze, and communicate KPIs tied to marketing and creative performance
    • Strong organization skills to manage multiple campaigns and workstreams at once

    Nice to have

    • Experience in consumer electronics, appliances, or another retail or e-commerce category
    • Familiarity with promotional strategy across multiple lines of business
    • Experience with in-store or retail creative alongside digital channels
    • Comfort ramping up quickly on new tools, processes, and ways of working in a growing team

    Work details

    • Fully onsite in Plano, TX
    • 6-month contract