Digital Marketing Mgr (SEO, Content, Social & AI Optimization) ON SITE
Benefits:
401(k)
401(k) matching
Competitive salary
Health insurance
Paid time off
First Impression Doors and More is a leader in high-quality impact doors and windows, helping homeowners elevate both the beauty and security of their homes. We’re looking for a results-driven Digital Marketing Manager to take our online presence to the next level.
Position Overview
We are seeking a highly skilled Digital Marketing Manager with deep expertise in Google SEO, content strategy, social media management, and emerging AI-driven SEO techniques. This role is ideal for someone who blends analytical thinking with creative execution and stays ahead of digital trends.
Key Responsibilities
Develop and execute comprehensive SEO strategies to improve organic rankings, traffic, and conversions
Perform keyword research, competitive analysis, and on-page/off-page optimization
Manage website content, including landing pages, blogs, and service pages
Oversee content calendar creation and execution aligned with SEO goals
Plan, create, and manage social media campaigns across platforms (Facebook, Instagram, LinkedIn, etc.)
Analyze performance metrics using tools like Google Analytics, Search Console, and SEO platforms
Implement and optimize AI-driven SEO strategies (content generation, SERP analysis, automation tools)
Collaborate with internal teams to align marketing with sales and business objectives
Stay up-to-date with algorithm updates, digital trends, and AI advancements
Qualifications
3+ years of experience in digital marketing with a strong SEO focus
Proven track record of improving search rankings and driving organic growth
Experience with CMS platforms (WordPress or similar)
Strong understanding of technical SEO, backlinks, and content optimization
Hands-on experience managing social media accounts and paid/organic campaigns
Familiarity with AI tools for SEO and content (e.g., ChatGPT, Surfer SEO, Jasper, etc.)
Excellent analytical, communication, and project management skills
Preferred Skills
Experience in home improvement, construction, or local service industries
Knowledge of local SEO strategies (Google Business Profile optimization, reviews, citations)
Basic understanding of PPC/Google Ads is a plus
What We Offer
Competitive salary (based on experience)
Performance-based bonuses
Opportunity for growth in a fast-growing company
Flexible work environment
A chance to lead and shape the company’s digital strategy