Digital Marketing Mgr (SEO, Content, Social & AI Optimization) ON SITE

FIRST IMPRESSION DOORS & MORE INC

Digital Marketing Mgr (SEO, Content, Social & AI Optimization) ON SITE

West Palm Beach, FL
Full Time
Paid
  • Responsibilities

    Benefits:

    401(k)

    401(k) matching

    Competitive salary

    Health insurance

    Paid time off

    First Impression Doors and More is a leader in high-quality impact doors and windows, helping homeowners elevate both the beauty and security of their homes. We’re looking for a results-driven Digital Marketing Manager to take our online presence to the next level.


    Position Overview

    We are seeking a highly skilled Digital Marketing Manager with deep expertise in Google SEO, content strategy, social media management, and emerging AI-driven SEO techniques. This role is ideal for someone who blends analytical thinking with creative execution and stays ahead of digital trends.


    Key Responsibilities

    • Develop and execute comprehensive SEO strategies to improve organic rankings, traffic, and conversions

    • Perform keyword research, competitive analysis, and on-page/off-page optimization

    • Manage website content, including landing pages, blogs, and service pages

    • Oversee content calendar creation and execution aligned with SEO goals

    • Plan, create, and manage social media campaigns across platforms (Facebook, Instagram, LinkedIn, etc.)

    • Analyze performance metrics using tools like Google Analytics, Search Console, and SEO platforms

    • Implement and optimize AI-driven SEO strategies (content generation, SERP analysis, automation tools)

    • Collaborate with internal teams to align marketing with sales and business objectives

    • Stay up-to-date with algorithm updates, digital trends, and AI advancements


    Qualifications

    • 3+ years of experience in digital marketing with a strong SEO focus

    • Proven track record of improving search rankings and driving organic growth

    • Experience with CMS platforms (WordPress or similar)

    • Strong understanding of technical SEO, backlinks, and content optimization

    • Hands-on experience managing social media accounts and paid/organic campaigns

    • Familiarity with AI tools for SEO and content (e.g., ChatGPT, Surfer SEO, Jasper, etc.)

    • Excellent analytical, communication, and project management skills

    Preferred Skills

    • Experience in home improvement, construction, or local service industries

    • Knowledge of local SEO strategies (Google Business Profile optimization, reviews, citations)

    • Basic understanding of PPC/Google Ads is a plus


    What We Offer

    • Competitive salary (based on experience)

    • Performance-based bonuses

    • Opportunity for growth in a fast-growing company

    • Flexible work environment

    • A chance to lead and shape the company’s digital strategy