Job Title: Paid Media Manager

Job Type: Full-Time

Location: Manalapan, NJ, Onsite, M-F

Restriction: This opportunity is for candidates residing in or relocating to Manalapan, NJ

Compensation: $90,000 to $110,000 Annually + Benefits

The client is a Media, Marketing, Education, and Training company fueled by entrepreneurial spirit and ambition. They are building a culture of the industry’s brightest talent while creating a fun, hardworking, and friendly eco-space. They are the ultimate resource for their clients, offering SEM/PPC, Web Design, Graphic Design, Social Media Management, Copywriting + Blogging, Email Marketing, Photography, and Videography. As the client continues to grow their team, their clientele, and their company, they realize that their current success is a direct result of talented individuals with the ability to productively work as a team.

Their mission is to manage, support, and serve organizations of all sizes, from small businesses to multinational corporations, while cultivating a culture that allows their team to be creative and happy!

The client is looking for a talented Paid Media Manager to successfully execute paid search and social campaigns to achieve their client’s unique goals. Building a strong culture is important to them, so they would prefer the candidate to come into their home office!

Responsibilities

• Participate in forming effective paid search and social campaigns from scratch.

• Manage multiple PPC accounts simultaneously, which will include Google, Facebook, Twitter, LinkedIn, and Instagram.

• Partake in keyword selection and audience targeting.

• Monitor the budget and adjust bids to gain better ROI.

• Continuously track KPIs to assess performance and pinpoint issues.

• Maintain partnerships with PPC ad platforms and vendors.

• Write attractive and concise ad copy.

• Connect all PPC campaigns to reporting dashboards and consistently report to management.

Qualifications

• Proven track record of running successful PPC campaigns.

• Extensive knowledge of SEO and digital marketing concepts.

• Must be familiar with AdWords and Facebook.

• Must be Google Ads certified with experience managing multiple Google Ads accounts.

• Must have worked in digital marketing and social media management for 2+ years.

• Experience with creating and running digital campaigns with specific goals (paid social, drip campaigns, landing page A/B tests) and reporting results.

• Demonstrates initiative by setting priorities, regularly completing work on schedule, and fulfilling commitments.

• Must be creative and able to write in a variety of voices and styles to appeal to diverse audiences.

• Effectively communicates and has the ability to educate the client on the appropriate course of action to achieve established goals.

• Ability to switch between creative and analytical tasks seamlessly while making data-driven decisions.

• Has strong organizational skills, the ability to self-motivate, and pride in ownership and accountability.

Successful Candidates Demonstrate the Following Skills and Experiences

• Prior agency experience

• Background in the dental industry

• Proficient in client engagement

• Lead generation and demand generation

• Proficiency in SEM (Google Ads)

• Expertise in managing Paid Social Media Ads (Meta and LinkedIn)

• Competence in Programmatic Advertising

• Team leadership skills

• Hands-on with work

Benefits

• Paid Time Off

• Full Health Benefits - Medical, Dental, Vision, and Life

• 401(k) Plan w/ Company Match