MARKETING DIGITAL MEDIA SPECIALIST

FULL-TIME, HOURLY NON-EXEMPT POSITION

Position Summary:

The Marketing Digital Media Specialist collaborates with the marketing team and is responsible for supporting various marketing projects and processes. The position requires a clear understanding of advertising, media relations, social media, corporate sponsorships, vendor relationships, and developing content suitable for digital media to highlight and support these areas. The Marketing Digital Media Specialist reports directly to the Marketing Supervisor.

Essential Functions:

· Work closely with the Marketing Supervisor to develop and execute social media tactics

· Capture video, audio, and photo content for internal and external use

· Create/Edit video, audio, and photo content for internal and external use

· Responsible for all company social media platform messaging and responses

· Highlight events such as anniversary celebrations, store openings, special promotions, sponsorships, special events, and philanthropic outreach on social media

· Compile and report digital media metrics and analytics on a monthly, quarterly, and yearly basis

· Assist the marketing department and outside marketing/advertising agency in implementing and maintaining the annual marketing plan/calendar as it pertains to digital media

· Assist with corporate communications, including media relations, press releases, and advertising opportunities, as they pertain to digital media

· Assist with the Customer Relations Program in managing customer communication via social media

· Maintain the organization of all images and branding materials, including trademarks and logos, for use in traditional and digital ads, within the brand guidelines

· Support the operations department and human resources department with marketing needs and materials as approved by the Marketing Manager

· Make sure the Blake’s Lotaburger brand is represented properly

· Act as support for additional needs within the department or company

· Availability to work in the field capturing footage for digital media, two days per week for up to four hours each day

· Availability outside of traditional office hours for special events

· Maintain strict confidentiality of sensitive information

· Work to ensure all deadlines are met

· Other duties as assigned.

Qualifications/Requirements (Education/Training/Experience/Abilities):

· Must exemplify Blake’s Core Values: KIND, TEAM, PASSION, PROCESS

· Must be adept at problem solving, including being able to promptly resolve issues in a timely manner

· Must be able to work under pressure, handle stress and uphold a positive attitude

· Must be able to communicate clearly, both written and orally, as to communicate with teammates, members of the executive team and in meetings

· Must be able to effectively read and interpret information, present numerical data in a resourceful manner, and skillfully gather and analyze information

· Must be able to prioritize and plan work activities as to use time efficiently

· Must be organized, accurate, thorough, and able to monitor work for quality

· Must be dependable, able to follow instructions, respond to management direction, and must be able to improve performance through management feedback

· Must be proficient with computers and have proven experience in Microsoft Office, Adobe Creative Cloud, and various social media platforms, including tracking and reporting analytics

· Must have occasional early morning, night, and/or weekend availability.

Essential Physical/Emotional Requirements:

· Must be able to occasionally stand/walk for extended periods of time

· Must be able to sit for extended periods of time

· Must be able to talk and hear

· Must be able to lift/move up to 25 pounds unassisted

· Must be able to type and look at a computer screen for extended periods of time

· Must be able to climb, bend and stoop

Blake’s Lotaburger’s policy of equal opportunity includes the following: race, religion, ethnicity, national origin, ancestry, familial status, gender, sexuality, gender identification, sexual orientation, age (40 and over), veteran status, genetic information, or physical/mental disability (or perceived disability) or any other status protected by local, state or federal law.

This EEO policy applies to all decisions regarding recruitment, hiring, placement, promotion, transfer, training, compensation, benefits, employee activities and terms and conditions of employment. Blake’s Lotaburger will not tolerate any form of harassment, discrimination, retaliation on the basis of any status protected by local, state, or federal law.

Blake’s Lotaburger, LLC will provide reasonable accommodations for qualified individuals with disabilities. To request reasonable accommodation, contact the Human Resources Department at HR@lotaburger.com or 505-884-2160 Ext. 1644.

This document does not create an employment contract, implied or otherwise, other than an “at will” relationship.