Job Title:

Director, Commerce Media Program Management & Enablement - NAM / LAC

Overview:

Mastercard Services, the professional services and solutions arm for Mastercard, is responsible for helping our customers enhance business performance with a comprehensive suite of value-added services including cyber risk and fraud prevention solutions, data driven consulting and marketing services, business insights services and loyalty solutions. Within Services, the Customer Acquisition & Engagement (CA&E) group focuses on creating solutions that help our clients efficiently acquire high value new customers, drive engagement and desired behaviors, and build customer loyalty.
To support the recent launch of Mastercard Commerce Media, a new media proposition helping advertisers reach consumers with more tailored content across our network of publishers, we are looking for a Director to lead regional enablement for the North America (NAM) and Latin America (LAC) regions.

Reporting into the VP of Commerce Media Program Management & Regional Enablement, this leader will join the global Product team and act as a critical bridge between the global and the NAM/LAC regional teams, supporting the regions in driving in-market success of Commerce Media.

This individual will partner closely with the CA&E regional product leads and market stakeholders to drive market readiness and identify critical success factors - including local requirements, competitive differentiators and strategic partnerships - and ensure these are reflected in enhancements to the global product roadmap and evolution of the business model. This individual will also support sales enablement efforts by preparing impactful content and materials and will support customer engagements to help shape strategy and drive adoption.

This lead will distill insights into clear, compelling communications for internal and external stakeholders and help socialize and implement global best practices to accelerate market success.

This leader must have a proven track record of collaborating with non-technical and technical partners, presenting to senior audiences, and acting as a thought leader with clients. This ideal candidate thrives in ambiguity, works with a sense of urgency and a start-up mindset, and can adapt quickly to changing market and competitive dynamics.

Role:
• Partner with the CA&E regional product leads and their market stakeholders to identify local needs, competitive differentiators, and critical success factors
• Distill regional insights into actionable enhancements for the global product roadmap and evolving business model
• Support regional sales enablement efforts with compelling content, battle cards, briefs and other materials to drive market readiness and scale
• Participate in customer and partner conversations to gather feedback, evangelize the vision and help establish engagements that contribute to market success
• Manage and prepare content for internal and external senior executive meetings to ensure alignment and succinct storytelling and market positioning
• Socialize and implement global best practices across regions to drive consistency and accelerate outcomes
• Serve as connector to ensure ongoing updates, feedback loops, and alignment between regional and global teams on milestones, challenges and deliverables
• Act as a trusted thought partner and advisor to both technical and non-technical stakeholders, presenting confidently to senior audiences and external clients

About You:
• Background experience in product, advertising, ad-tech, start up
• Experienced in project management, ensuring tracking of key milestones and deliverables
• Excellent verbal and written communication skills with the ability to effectively communicate with senior-level executives, both internally and externally
• Strong competency preparing presentation materials with effective storytelling
• Strong partnership and collaboration skills, fostering trust with both internal and external partners
• Comfortable with ambiguity and working independently
• Demonstrated ability to act with persistence and relentless sense of urgency
• Proven ability to manage multiple projects at a time
• Bachelor's degree required. MBA preferred
• Location - New York City
• Some travel required

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