Director of Growth & Strategy

M

Mai Placement

Director of Growth & Strategy

Brooklyn, NY
Full Time
Paid
  • Responsibilities

    Director of Growth & Strategy

    Brooklyn, NY

    200-250k +Bonuses

     

    Company Overview

    We’re a rapidly growing natural supplements company dedicated to creating high-quality products that support health and wellbeing. As we scale, we’re seeking a Director of Growth to lead the next phase of our expansion across digital, retail, and partnerships.

    Position Overview

    The Director of Growth & Strategy will be responsible for driving the company’s overall growth initiatives. This includes leading digital marketing efforts, expanding retail partnerships, optimizing Amazon sales, and building a high-impact growth team. This role requires a leader who takes full ownership of growth initiatives, driving results end-to-end with a hands-on and strategic approach.

    The Ideal Candidate

    The ideal candidate is a growth-focused leader with proven experience scaling a consumer brand. You have deep expertise in performance marketing across platforms like TikTok, Meta, and Google, and you’re familiar with expanding into retail and wholesale channels. You are data-driven, creative, and skilled at leading teams to meet aggressive growth goals.

    Key Responsibilities

    • Lead and execute the full growth strategy across digital, Amazon, retail, and partnerships

    • Scale and optimize all major performance marketing channels (TikTok, Meta, Google, Amazon)

    • Manage and refine the company’s TikTok strategy, working closely with creative and performance teams

    • Identify and build retail and wholesale partnerships to complement digital growth

    • Hire and manage key talent to support execution as growth initiatives expand

    • Implement testing and analytics frameworks to drive data-driven decision making

    • Collaborate with leadership on strategic planning and business goals

    Qualifications

    • 5–10+ years of experience in growth, performance marketing, or eCommerce leadership

    • Proven track record scaling a consumer brand through digital and retail channels

    • Hands-on experience managing TikTok, Meta, Google, and Amazon advertising

    • Strong analytical skills and experience with funnel optimization and creative testing

    Must-Haves

    • Ownership mentality with a strong entrepreneurial drive

    • Ability to balance strategic planning with hands-on execution

    • Data-driven and analytical decision-making skills

    • Proven leadership experience in a high-growth environment

    • Excellent communication and collaboration skills

    • Comfortable leading growth across both digital and offline channels

     

    Why Join Us?

    This is an exciting opportunity to lead and own the growth strategy of a rapidly scaling company. If you’re a results-driven growth leader with experience across digital and retail channels and a passion for driving business expansion, we’d love to hear from you!

     

     

    Email Resume: Yanky@maiplacement.com

    https://jobs.crelate.com/portal/maiplacement/job/son1ktej1gzyyerbpmnyb3kfre?crt=1749299153548