Head of Growth Marketing

Aldebaran Recruiting

Head of Growth Marketing

National
Full Time
Paid
  • Responsibilities

    A fast-growing, global technology services firm is looking for a seasoned Head of Growth Marketing to take ownership of its entire marketing function. This is a strategic and hands-on leadership role reporting directly to the CEO. The ideal candidate will have experience leading full-funnel B2B marketing at a digital consultancy or software development partner focused on enterprise clients.

    In this role, you’ll define the overall marketing vision, build the roadmap, and oversee execution across multiple functions — including brand strategy, messaging, demand generation, events, paid media, public relations, and content development. You'll play a critical role in shaping how the business presents itself to technical buyers and in developing systems that consistently deliver measurable growth.

    You’ll lead the global marketing strategy with a strong emphasis on the U.S. market. This includes close collaboration with the Sales team, management of external vendors, and strategic oversight of an international team — including a Europe-based team led by a Director of Marketing, who will report directly to you.

    We’re looking for someone with a strong track record of generating qualified pipeline, deep understanding of U.S. tech buyers, and experience operating in a fast-paced, remote-first environment.

    Key Responsibilities

    • Own and drive the company’s global marketing strategy aligned with revenue goals

    • Oversee execution of campaigns across outbound, inbound, events, webinars, and paid media

    • Refine messaging and positioning to resonate with product, engineering, and design leaders at mid-to-large tech companies

    • Direct development of high-impact marketing assets including case studies, sales collateral, blogs, landing pages, and lead magnets

    • Lead and support sales enablement efforts

    • Manage all marketing platforms and reporting systems (e.g., CRM and automation tools)

    • Oversee vendor relationships and ensure ROI on marketing spend

    • Provide strategic direction and oversight to a global team spanning content, design, demand generation, and external contributors

    What We’re Looking For

    Must-Haves

    • 10+ years of B2B marketing experience, particularly in a consulting or services environment focused on enterprise technology clients

    • Demonstrated ability to lead a full-stack marketing function, from strategy through execution

    • Strong familiarity with the U.S. market, especially selling to senior decision-makers in product, engineering, or design functions at software product companies ($150M+ revenue)

    • Proven ability to generate marketing-driven sales pipeline and qualified meetings

    • Experience managing both internal teams and external vendors or freelancers

    • Strong editorial and content instincts, with the ability to guide storytelling across channels

    • Hands-on experience with HubSpot (or similar CRM/marketing automation tools)

    • Excellent written and verbal communication skills in English

    • Comfortable operating in a fast-moving, fully remote team environment

    • Deep understanding of how to run and optimize lead-generation campaigns, including automated workflows

    Nice-to-Haves

    • Exposure to ABM (Account-Based Marketing) strategies and outbound campaign orchestration

    • Experience running executive events, such as webinars, roundtables, or VIP client dinners

    • Familiarity with PR, brand campaigns, and positioning efforts in the U.S.

    • History of producing impactful events or executive experiences that result in pipeline or MQLs